McLaren is a British Formula One team founded by New Zealand-born Bruce McLaren in 1963.
Bruce McLaren Motor Racing Team[]
1963–1965[]
1965–1967[]
The "McLaren Crest" was designed by Michael Turner in 1964. A kiwi appeared on this logo, denoting the origin of the founder (as Bruce McLaren was from New Zealand).
1967–1972[]
In 1967, the "crest" evolved to the infamous "Speedy Kiwi", a more stylized version of the bird.
In 2017, McLaren announced Renault as their engine supplier for 2018 after a disastrous three years with Honda.
2019–2020[]
2021[]
In 2021, McLaren redesigned their logo, changing the marque to a papaya colour and making the font slimmer. This was part of the team's rebranding for the year, including a switch to Mercedes engines in their cars for the first time in 7 years.
2022–2025[]
On February 11, 2022, McLaren quietly updated their logo after reveal of their 2022 racing cars livery with a new darker papaya colour.
On 28 August 2025, McLaren announced that they're reinstating naming rights for the first time since 2017, with the rights going to Mastercard from the 2026 season onwards.