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175,558
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in: Cencosud, Mi Duende Mágico, Christmas,
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Mi Duende Mágico (Peru)

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2017[]

Mi Duende Magico 2013

2018–2019[]

Mi Duende Magico 2016

Mi Duende Mágico traveled to Peru. They were later discontinued in 2019 for unknown reasons.

  V • T • E 
Supermarkets:

Jumbo (Chile | Argentina | Colombia6) | Santa Isabel | Bretas (Armazém) | GBarbosa | Prezunic | Basualdo | Disco | Vea | Metro (Peru (Almacén)1 · (Colombia (Almacén) | Wong1 | The Fresh Market7

Wholesale / Cash and Carry:
Brazil: Bretas Atacarejo | GIGA Atacado | Mercantil Atacado
Argentina: Makro8

Home Improvement and Construction
Easy (Chile | Argentina | Colombia) | Blaisten (Argentina)

Other assets:
Paris (Chile) | Paris Parade4 | Spid | Jumbo Sostenible | Santa Isabel Sostenible | Eletro Show GBarbosa (Brazil) | Novios Paris | Perini (Brazil) | Mi Duende Mágico | Ratoncitos Dulces Sueños | Rincón Jumbo | Farmácia GBarbosa | Mobi3 | SmartPicking | Cuisine & Co | Máxima! | Home Care | Family Care | Cencosud Media | Venta Empresas Cencosud

  V • T • E 
Part of Cencosud

Events:
Corrida MagiK1 | Mi Duende Mágico, El Show2

Other assets:
Mi ABC Duenderil3 | My Magic Friend

International brands:
France | Mexico | Spain
Defunct: Peru | Colombia

Notes
1 Joint venture with Fundación Nuestros Hijos.
2 Broadcast on NTV (a company created by TVN) in 2023.
3 Joint venture with Caja Los Andes.
Mi Duende Mágico 2019 (3D)

Cenco Malls
Chile: Costanera (Sky Costanera) | Alto Las Condes | Florida | La Dehesa | La Reina | Ñuñoa | Belloto | Rancagua | Temuco | Osorno
Argentina: Unicenter | Factory Shopping | Las Palmas del Pilar
Peru: Lima Sur1 | Arequipa | La Molina
Colombia: Altos Del Prado | Limonar

Financial and payments
Caja Cencosud Scotiabank2 | Gift Card | Jumbo Prime | Puntos Cencosud | Tarjeta Cencosud Scotiabank2 | Cencopay

Eurofashion
Foster (Moon) | JJO | Umbrale (Kids)
Licensed brands: American Eagle Outfitters | Legacy | Miss Selfridge | Topshop/Topman | Women'Secret

Defunct
Chile: Almacenes Paris Express | Banco Paris | Seguros Paris | Centrofertas | Las Brisas | Johnson | Tops | Mall Portal | Bebé Paris | Copa Chile Easy9 | Producto Jumbo (Chile) | Producto Santa Isabel | Mi Mall
Colombia: Metro Express Colombia5 | Productos Metro
Peru: Metro Express Peru | Santa Isabel Peru | Paris Peru | Productos Metro | Productos Wong
Brasil: Productos Prezunic
Argentina: Productos Vea

  V • T • E 
Television channels

Willax Televisión

  V • T • E 
Willax original programming
PBO | El Dr. Borda | Un día en el mall | Willax Noticias | Amor y Fuego | Milagros Leiva entrevista | Beto a Saber | Yo Caviar | Combutters | Camotillo el Tinterillo | Un día en el mall | Políticas | Crónicas de Impacto | La Vacuna del Humor | Damian y El Toyo: Fuera de bromas | La Santa Misa por Willax TV | Descubre el Perú | Hechos en Willax | Vida y Milagros | Abrazo de Gol | Willax Deportes | Rey con Barba | Contracorriente | 7x7 | Noche de Luna | Nutrisa
Willax TV 2014

Shopping malls
Plaza Norte | Mall del Sur

Services
Gran Terminal Terrestre Plaza Norte | Tarjeta W

Former brands
Wong1 | Metro 1| Plaza Lima Sur1

Defunct brands
Eco Almacenes | American Outlet

Notes:
1Currently owned by Cencosud

EW2009
Notes
1 Formerly owned by Corporación EW.
2 In conjunction with Scotiabank.
3 In conjunction with Ionix.
4 Broadcast by TVN (2010–2016), Canal 13 (2017-2018) and Mega (2023–present).
5 Only 1 location keeps using the Metro Express brand, other locations have either closed or rebranded as Spid.
6 Previously owned by Carrefour.
7 67% ownership.
8 Only in Argentina.
9 Easy was a sponsor of the Copa Chile.
Cencosud 2011
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