Mirror Now is an English-language TV news channel in India, owned by The Times Group, and a supporting channel to Times Now. It was launched as Magicbricks Now in 2016 in collaboration with property website Magicbricks, a sister concern, and renamed to Mirror Now the following year (presumably after the group’s tabloid newspapers such as Mumbai Mirror and Bangalore Mirror), with a focus on civic and citizen issues.

Mirror Now and Times Now compete with CNN-News18, India Today, NDTV 24x7, Republic TV, NewsX and India Ahead.

Magicbricks Now


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Mirror Now



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Designer:  Unknown
Typography:  Effra (on-air graphics)
Launched:  3 May 2022

Mirror Now rebranded with a slightly updated logo and a new graphics package on 3 May 2022, discarding the Helvetica Condensed font (which is used by many other Indian English news channels, including Times Now) in favour of Effra. The slogan (You. First.) is the same as before.