Mitsubishi Electric is the Japanese multinational electronic company that founded on January 15, 1921. Mitsubishi Electric consists of air-conditioning systems, high-end electronics and home appliances, elevators, escalators and factory automation system. It is the electronics company on Mitsubishi's core companies.
1921–1955[]
NO KNOWN LOGO
1955–1964[]
BETTER LOGO NEEDED
1964–1968[]
BETTER LOGO NEEDED
1968–1985[]
1968–1985 (Japan)[]
BETTER LOGO NEEDED
1968–1985 (international)[]
BETTER LOGO NEEDED
1985–present[]
1985–2014 (Japan)[]
The "Blue MITSUBISHI" logo was devised to used in Japan to provide the sense of individualism of Mitsubishi Group. In January 11, 2014, Mitsubishi Electric in Japan stopped to using this Blue MITSUBISHI logo in favor of single logo.
1985–2001 (international)[]
This logo was similar to the current logo but only the "MITSUBISHI" wordmark in black color, similar to the Blue Mitsubishi logo used in Japan, and the three-diamonds logo.
On the commemoration of the company on 80th anniversary, the corporate philosophy was re-evaluated and the slogan was revised to "Changes for the Better" as a consistent message across both Japan and overseas. The "Blue Mitsubishi" logo continued to be used outside Japan, when overseas operations used the complete "MITSUBISHI ELECTRIC" logo with three-diamonds. This purpose was for distinctiveness of the Mitsubishi Group.
Mitsubishi Electric in Japan started using this single red-three diamond corporate logo that previously used outside Japan since January 15, 2014. The Blue MITSUBISHI logo that was used in Japan was scrapped in the rebranding.
