More4

Contents
2005–2012	2012–2018	2018–present

2005–2012

More4 was launched on 5 October 2005. The logo consists of four blocks that form a 4 numeral, with the letters M, O, R and E (M and E are Circle) in each of the blocks.

The logo and channel's identity was designed by a London-based agency called Spin in collaboration with 4Creative.

More4 uses a custom made font which was designed by Fontsmith.[1]

Timeshift channel known as More4 +1.

2012–2018

HD logo

As More4 shifts to lifestyle programming on 23 January 2012, the channel revealed a new logo that was announced in November 2011. The idents and graphics were created by ManvsMachine and 4Creative. The idents feature colorful moving "scrapbooks" and were installed in places such as a staircase, a cafe window, and an abandoned boat located in the beach of Dungeness. ManvsMachine designed 400 scrapbooks along with Jason Bruges Studio to be used in the idents. The HD version was finally launched in 2013.

• Creative Review - More4's New Identity
• ManvsMachine - More4 Re-brand 2012

2018–present

On 27 September 2018, along with the BBC Two's Curve rebrand, Channel 4's multi channels rebranded with More4 incorporating the Channel 4 logo. The logo has the word "More" in green placed onto the Channel 4 logo.

HD simulcast logo used since September 2018.

Timeshift channel logo used since September 2018.

Alternative dark blue variant

Alternative grey variant

V • T • E  Channel Four Television Corporation

Free-to-air channels Channel 4 (HD, +1, +1 HD) | 4seven (HD) | E4 (HD, +1) | More4 (HD, +1) | Film4 (HD, +1) | 4Music   V • T • E  The Box Plus Network Part of the Channel Four Television Corporation 4Music | The Box | Box Hits | Kiss1 | Magic1 | Kerrang!1 | The Box Africa Former: Box Upfront | Q1 1Brand licensed from Bauer Defunct channels FilmFour Extreme | FilmFour World | FilmFour Weekly Disbanded channels At the Races Current brands All 4 (Film4oD) | 4Talent | Film4 Productions | Channel 4 Learning | Channel 4 News | Channel 4 Weather | Walter Presents | All 4 Games | Channel 4 F1 | Adult Swim (UK and Ireland)2 Defunct brands 4 Digital Group (­4radio | Oneword) | 4Ventures | FourText | T4 | VCI | Channel 4 Racing | 4mations Related ITV Schools | Teletext (Teletext on 4) | ORACLE 1Under license from Bauer Media Group, which formerly had a stake on The Box Plus Network. 2Under license from WarnerMedia.