Initially, the company was known as Chile Telephone Company, having a name in English.
Later, the company was renamed as Compañía de Teléfonos de Chile.
This logo was designed by Julián Naranjo and the agencies Naranjo Diseño and Procorp. In 1991 it was renamed as Compañía de Telecomunicaciones de Chile (Chile Telecommunications Company), keeping the CTC name and logo.
In 1999, CTC adopted the name of the main brand, Telefónica.
Telefónica CTC Chile
After complaints of many companies (such as Telefónica del Sur) arguing that Telefónica was a generic word, the name was changed to Telefónica CTC Chile.
This logo was made by Interbrand.
This redesign was made by Lambie-Nairn.
Notes and references
- Logosdechile - CTC