Movistar (Chile)

For the group brand in Chile, see Telefónica Chile.

This page only shows primary logo variants. For other related logos and images, see: Mobile TV

Contents
1889–1936	1936-1967	1967–1970	1970–1989	1989–1999	1999
1999–2006	2006–2009	2009–2010	2010–2017	2017–2020	2020–present

CTC

1889–1936

Initially, the company was known as Chile Telephone Company, having a name in English.

1936–1967

Later, the company was renamed as Compañía de Teléfonos de Chile.

1967–1970

1970–1986

1986–1989

1989–1999

Designer:  Naranjo Diseño Procorp

Typography:  Unknown

Launched:  Unknown

This logo was designed by Julián Naranjo and the agencies Naranjo Diseño and Procorp. In 1991 it was renamed as Compañía de Telecomunicaciones de Chile (Chile Telecommunications Company), keeping the CTC name and logo.

Telefónica

1999

Designer:  FutureBrand

Typography:  Custom wordmark

Launched:  Unknown

In 1999, CTC adopted the name of the main brand, Telefónica.

Telefónica CTC Chile

1999–2006

Designer:  FutureBrand

Typography:  Custom wordmark TheSans

Launched:  Unknown

After complaints of many companies (such as Telefónica del Sur) arguing that Telefónica was a generic word, the name was changed to Telefónica CTC Chile.

Telefónica Chile

2006–2009

Designer:  FutureBrand

Typography:  Custom wordmark TheSans

Launched:  Unknown

Movistar

2009–2010

Designer:  Wolff Olins

Typography:  Custom wordmark

Launched:  Unknown

In 2009, Telefónica Chile adopts the Movistar brand, until then only used for the mobile brand (formerly Telefónica Movil and BellSouth Chile), and uses the logo originally designed by Wolff Olins.

2010–2017

Designer:  Interbrand

Typography:  Custom wordmark

Launched:  Unknown

Horizontal version

2017–2020

Designer:  Lambie-Nairn

Typography:  Custom wordmark

Launched:  Unknown

2020–present

Designer:  Lambie-Nairn

Typography:  Telefónica Headline (ocassional)

Launched:  Unknown

Notes and references

◄ Telefónica Chile (as main brand)

Movistar (Chile)