Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1950–1953 1953–1962 1962–1969 1969–2017 2017–present
1950–1953 1953–1962 1962–1969 1969–2017 2017–present

1950–1953

NBA original logo.png
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1953–1962

NBA logo 1953 1962.png
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1962–1969

NBA logo 1962 1969.png
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1969–2017

NBA.svg
Designer:  Alan Siegel
Typography:  Helvetica Neue Black Condensed (modified)
Launched:  October 14, 1969

In 1969, then-NBA commissioner J. Walter Kennedy tasked brand identity consultant Alan Siegel with creating a new logo for the league that would match that of Major League Baseball (whose logo Siegel had overseen the development of). The now-iconic blue-and-red logo is based on a photograph of athlete Jerry West, taken by Wen Roberts (although the NBA itself has denied the identity of the silhouette). Despite being modified in 2017, this logo is still used on various merchandise.

2017–present

NBA 2017 II.svg
Designer:  Alan Siegel
Typography:  Action NBA Condensed[1]
Launched:  July 7, 2017

On July 7, 2017, the logo was slightly modified with a different typeface and a refresh of contrasting blue and red colors. This first appeared in the 2017 NBA Summer League, and officially made its debut with the 2017–18 NBA season.[1]

References

External links


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