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1993-1996 1996-1999 1999-2002 2002–2007 2007–2019 2019–present
1993-1996 1996-1999 1999-2002 2002–2007 2007–2019 2019–present

Sainsbury’s Saver Card[]

1993-1996[]

Saver Card Sainsbury’s

Saver Cards was a loyalty card introduced by Sainsbury's in the 1993 in response to Tesco's 'Clubcard' loyalty card. Each card was only valid in one specific branch, and not all branches introduced the Saver Card scheme.

Sainsbury’s Reward Card[]

1996-1999[]

Sainsbury’s Reward Card

In June 1996 Sainsbury's Supermarkets launched its nationwide loyalty card known as 'Reward Card'. This replaced the earlier 'Saver Card' each of which could only be used in one specific branch.

1999-2002[]

Sainsbury’s reward card 99

In 1999, Sainsbury’s changed their logo which also enacted onto the reward cards.


Nectar[]

2002–2007[]

Nectar logo 2002

Nectar cards were introduced in 2002 as a joint loyalty card scheme by Sainsbury's, Debenhams, Barclaycard, and BP. Since that date additional companies have joined the scheme. In Sainsbury's, it replaced the earlier Reward Card loyalty scheme.

2007–2019[]

Nectar - Logo

2019–present[]

Nectar 2019

On 2 October 2019, Nectar changed to a predominately app-based system, and with so modernized their logo.

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