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Contents

1988 (commercials) 1988–2009 2009–present
1988 (commercials) 1988–2009 2009–present

Nick Jr. is an American pay television channel and preschool programming block run by ViacomCBS through its domestic networks division's Kids and Family Group. It primarily targets preschool children. The Nick Jr. block launched on Nickelodeon on January 4, 1988, and the Nick Jr. channel was launched on September 28, 2009.

Nick Junior

1988 (commercials)

Nick Junior (1988).svg

When the Nick Jr. block premiered on Nickelodeon on January 4, 1988, its name was spelled out as "Nick Junior" in commercials.

Nick Jr.

1988–2009

Later in 1988, the block started using the shortened "Nick Jr." name for all promos. From that point on, the orange logo is for 'Nick' and blue for 'Jr.' Like Nickelodeon's logo, the wordmark was rarely, if ever, seen isolated from a shape of some kind (usually would be an animal, but was often a orange parent and blue child).

2009–present

Nick Jr..svg

On September 28, 2009, Nickelodeon's brands went through a complete overhaul. The Nick Jr. channel, named after the block, was launched with a logo in the style of Nickelodeon's new lowercase design. The blue color on "Jr." was kept on Nick Jr.'s new logo. A period was placed at the end of "Jr." for the first time. This logo is used for both the Nick Jr. block and its separate channel.


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Nick Jr.
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