Nick at Nite (stylized as nick@nite) is an American nighttime programming block that broadcasts over the channel space of the children's network Nickelodeon. Launched in 1985, the block originally aired older television programs from the 1950s to early 1970s, but now mainly broadcasts reruns of syndicated comedy series from the early 1990s to mid-2010s.
This was an early logo that was proposed to be used for the block while it was being developed. The logotype is the same as Nickelodeon's 1981 "pinball" logo, which meant that the two services would have had similar branding upon Nick at Nite's launch (though a completely different logo would ultimately be used for Nick at Nite after Nickelodeon rebranded in October 1984). However, the two would not share similar logos until 2007.
Nick at Nite was launched on July 1, 1985, with a logo system similar to the one Nickelodeon had launched a year earlier, albeit involving different colored shapes. The block's original branding was designed by Corey McPherson Nash (formerly Corey & Co.) for Fred/Alan, Inc., both of whom had developed Nickelodeon's rebrand.[1]
1992ā2002
Designer:
Unknown
Typography:
Kabel Condensed Black (modified) Creampuff
Launched:
May 1, 1992
On May 1, 1992, the logo was modified slightly, with the drop shadow eliminated, and the "at" being redone in a different typeface. Until 1998, this logo was used in tandem with the 1985 version, which remained in use via the set of network IDs that had been introduced between 1991 and 1992.
2002ā2007
2002āJanuary 2007
Designer:
Unknown
Typography:
Futura Condensed Bold (modified)
Launched:
February 4, 2002
On February 4, 2002, Nick at Nite introduced an updated logo in network promos since it fully replaced the 1992 logo. It kept the basic elements of its two predecessors, but only a blue circle was used instead of multiple colors and shapes for the background, an "@" symbol was used in place of "at", and the remaining lettering was modified.
JanuaryāSeptember 2007
Designer:
Unknown
Typography:
Futura Condensed Bold (modified)
Launched:
January 1, 2007
On January 1, 2007, the circle logo's color was changed from blue to orange to match with its sister network Nickelodeon.
September 2007ā2009
Designer:
Unknown
Typography:
Balloon Extra Bold Hiragino Sans (modified)
Launched:
September 3, 2007
On September 3, 2007, Nick at Nite overhauled its logo to feature a version of the 2007 Nickelodeon "splat" logo in the shape of a crescent moon. The Balloon typeface was also incorporated into the logo, and the "@" symbol again written as "at". This effectively integrated the Nickelodeon branding into Nick at Nite for the first time.
2009āpresent
2009ā2012
Designer:
Eric Zim And/Or
Typography:
Custom (unofficially nicknamed "Litebulb")
Launched:
September 28, 2009
On September 28, 2009, all four Nickelodeon channels in the United States were rebranded. Nick at Nite also adopted a new logo based on Nickelodeon's new wordmark logo, the second such used on-air to be explicitly aligned with Nickelodeon's on-air identity (the rebrand occurred at 6:00am, before Nick itself rebranded). Also, the "at" was again reverted to an "@" symbol. The words "@" and "Nite" were in two shades of blue, as if it was a transition from "day" (orange), to "night" (blue). Until 2023, this was still used as an alternative logo.
2012āpresent
Designer:
Transistor Studios (2017ā2023)
Roger (2023-present)
Typography:
Custom
Launched:
October 6, 2012
On October 6, 2012, the entire wordmark was made orange in order to be more aligned with the Nickelodeon brand.
On September 18th, 2023, the logo rebranded, and added the splat from the current 2023 Nickelodeon rebrand, along with Nick Jr.'s current re-splat logo, to again, be aligned with Nickelodeon's current branding.
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