This page only shows primary logo variants.
For other related logos and images, see:
Nintendo Koppai/Nintendo Playing Card Co.
This logo was used on early products such as Japanese playing cards. The kanji characters, in order, are Nin, ten, and do.
By this point, Nintendo's wordmark began to bear, more or less, a resemblance to what it is today.
This logo was shaped as a hexagon and was used on toys until 1970.
In 1970, the shape was changed to a "racetrack", which would become the main design for over 40 years.
Only used on copyright notices, Game Boy boot up and the Nintendo Co., Ltd. headquarters in Kyoto. Used as the sole logo until 1977.
Starting in 1977, the 1970 logo was brought back, but the wordmark used the 1975 logo and the racetrack was bolder and stretched out a little.
This logo was adopted when Nintendo became an electronic game company since 1983. The current logo is a little bolder and the racetrack fits tighter around the text when compared to the earlier version. The logo was also colored back to red from the 1967 logo.
In 2006, the logo's color scheme was changed from red to gray and the "®" symbol was made smaller.
In 2016, Nintendo phased out its gray variant as the company's main logo and re-introduced the red colour, but as a background colour against a white variant of its logo. This mirrors the branding of the
Nintendo Switch where the logo is normally contained within a red box. Their new slogan is "There's No Play Like It".
beforemario: Nintendo's logo through the years
Nintendo®: Corporate Identity & Graphics Standards Manual. March 25, 2008. External Version.
Color TV-Game | Nintendo Entertainment System | Super Nintendo Entertainment System | Nintendo 64 ( 64DD) | GameCube | Wii | Wii U | NES Classic Edition | Nintendo Switch 1 | SNES Classic Edition
Game & Watch | Virtual Boy | Nintendo DS ( Nintendo DSi) | Nintendo 3DS ( Nintendo 2DS | New Nintendo 3DS) | Nintendo Switch 1
Main Series Video Games , Red , Blue Green , ( (JP) ) | Yellow , Gold ( Silver ) | Crystal , Ruby ( Sapphire ) | Emerald , Diamond ( Pearl ) | Platinum , Black ( White , Black 2 ) | White 2 , X | Y , Sun ( Moon , Ultra Sun ) | Ultra Moon , Sword
Remakes , FireRed | LeafGreen , HeartGold | SoulSilver , Omega Ruby | Alpha Sapphire , Let's Go, Pikachu!
Let's Go, Eevee!
Side Series Video Games | Stadium | Stadium 2 | Box | Colosseum | XD: Gale of Darkness | Battle Revolution | My Pokémon Ranch | Hey You, Pikachu! | Channel | PokéPark | PokéPark 2 | Trading Card Game | Pinball | Pinball Ruby and Sapphire | Puzzle League Puzzle Challenge | | Snap | Dash | Typing Adventure | Pokédex 3D | Conquest | Pokédex 3D Pro | Art Academy | Go | Detective Pikachu | Quest | Pokémon Bank | Playhouse | Camp | Home | Masters | Sleep
Detective Pikachu 2
Trozei! | Trozei!
Ranger | Ranger | Shadows of Almia
Rumble | Rumble | Rumble Blast | U | Rumble World
Mystery Dungeon | Red | Blue | Explorers of Time | Explorers of Darkness | Explorers of Sky Go For It! Light Adventure Squad | (JP) Keep Going! Blazing Adventure Squad | (JP) Let's Go! Stormy Adventure Squad | (JP) | Gates to Infinity | Super Mystery Dungeon
Rescue Team DX
Anime | Indigo League | Orange Islands | Johto Journeys | Johto League Champions | Master Quest | Advanced | Advanced Challenge | Advanced Battle | Battle Frontier | Diamond and Pearl | Battle Dimension | Galactic Battles | Sinnoh League Victors | Black and White | Rival Destinies | Adventures in Unova | XY | Sun & Moon
Chronicles Japanese: | Pocket Monsters | Advanced Generation | Diamond and Pearl | Best Wishes | XY | Sun & Moon
Sword & Shield
Movies | First Movie | 2000 | 3 | 4Ever | Heroes | Jirachi Wish Maker | Destiny Deoxys | Lucario and the Mystery of Mew | Ranger and the Temple of the Sea | Rise of Darkrai | Giratina and the Sky Warrior | Arceus and the Jewel of Life | Zoroark Master of Illusions | Victini and Reshiram | Victini and Zekrom | Kyurem vs The Sword of Justice | Genesect and The Legend Awakened | Diancie and the Cocoon of Destruction | Hoopa and the Clash of Ages | Volcanion and the Mechanical Marvel | I Choose You | The Power of Us
Pokémon Detective Pikachu
Pikachu shorts | Meloetta's Moonlight Serenade | Eevee & Friends | Pikachu, What's This Key?
Pikachu and the Pokémon Music Squad
Pokémon Trading Card Game
Donkey Kong | Fire Emblem | Yoshi
My Nintendo | Nintendo Direct | Nintendo eShop | Nintendo Network | Nintendo Switch Online | Virtual Console
Amiibo | DeNA (10%) | NDcube | Nintendo Labo | Nintendo Seal of Quality | Seattle Mariners (10%)
Miitomo | Nintendo Switch Parental Controls
Art Style | Club Nintendo | Dendy | Nintendo Anime Channel | Nintendo DSi Shop | Nintendo Power | Nintendo Video | Nintendo Wi-Fi Connection | Touch Generations | Miiverse | Nintendo Spotlight | Nintendo TVii | Wii Shop Channel | WiiWare
1 Nintendo Switch is a hybrid console which acts both as a home and handheld unit and satisfies the criteria for both categories.