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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1889–1950 1950–1960 1960–1964 1964–1965 1964–1967 1965–1967
1889–1950 1950–1960 1960–1964 1964–1965 1964–1967 1965–1967
1965–1970 1967–1975 1968–1970 1970–1975 1968–1970 1973–1975
1965–1970 1967–1975 1968–1970 1970–1975 1968–1970 1973–1975
1975–present 1977–2003 1983–2008, 2008–present (secondary) 2006–2016 (primary), 2016–present (secondary) 2016–present
1975–present 1977–2003 1983–2008, 2008–present (secondary) 2006–2016 (primary), 2016–present (secondary) 2016–present

Nintendo Koppai/Nintendo Playing Card Co.

1889-1960

1889–1950

Nintendo-1889.svg

This logo was used on early products such as Japanese playing cards. The kanji characters, in order, are nin (任), ten (天) and do (堂).

1950–1960

Nintendo Playing Card 1950.svg
Logopedia InfoWhite.svg BETTER LOGO NEEDED

1960–1964

Nintendo 1960.svg

1964–1965

Nintendo - 1964.svg

1964–1967

Nintendo Nineteen64.svg

1965–1967

Nintendo1965.svg

Nintendo

1965–1970

NG 1966.svg

1967–1975

Nintendo Logo 1965.svg

By this point, Nintendo's wordmark began to bear, more or less, a resemblance to what it is today.

1968–1970

Nintendo 1970s.svg

This logo was shaped as a hexagon and was used on toys until 1970.

1970–1975

Nintendo Logo 1972.svg

In 1970, the shape was changed to a rounded rectangle, which would become the main design for over 50 years.

1968–1970

Nintendo Company 1968.svg
Logopedia InfoWhite.svg BETTER LOGO NEEDED

1973–1975

Nintendo-huh-1973.svg

1975–present

Nintendo.svg

Only used on copyright notices, Game Boy boot up and its corporate headquarters in Kyoto. Used as the sole logo until 1977. This was around the time Nintendo became a video game company. This wordmark is still used internationally today.

1977–2003

Nintendo 1980s.svg

Starting in 1977, the 1970 logo was brought back, but the wordmark used the 1975 logo and the rounded rectangle was now bolder and stretched out a little. This logo was used around the time Nintendo started to produce video game consoles with the release of the Color TV-Game and it could be seen in the Famicom box. Despite changing the logo in 1983 after the Nintendo Entertainment System/Famicom was released, this logo continued to be used on some commercials internationally including Japan until Late as 1996, and as an On-Screen Logo including the Nintendo Presents Variant on some games until Late 2003, such as Super Mario World, Super Mario Kart, Super Mario All-Stars, Yoshi’s Island: Super Mario World 2, The Super Mario Advance Series excluding the first one, and some others.

1983–2008, 2008–present (secondary)

Nintendo old logo.svg

This logo was adopted when Nintendo became an electronic game company since 1983. The current logo is a little bolder and the rectangle fits tighter around the text when compared to the earlier version. The logo was also colored back to red from the 1967 logo. In 2000, it was recolored to blue in Japan, but remained red everywhere else until 2006. This logo was still used as a corporative logo until 2008. Still used in a few games and trailers.

2006–2016 (primary), 2016–present (secondary)

Nintendo Gray.svg

In 2006, the logo's color scheme was changed from red to gray, the "®" symbol was made smaller and the white background inside the racetrack was removed. This logo debuted when the Wii was released and was adopted by Nintendo of Europe as the main logo in 2008, following Nintendo of Japan and America later that year. this logo is still used in a few trailers, very few games, and one of their Twitter accounts. (@NintendoCoLtd)

2016–present

Nintendo White with Red background.svg
Designer:  Unknown
Typography:  Pretendo
Lato (2016–2020)
Museo Sans (2020–present)

In 2016, Nintendo phased out its gray variant as the company's main logo and re-introduced the red colour, but as a background colour against a white variant of its logo. This mirrors the branding of the Nintendo Switch where the logo is normally contained within a red box. Their slogan was "There's No Play Like It", which was retired in 2019. Their new slogan is “Thats My Way To Play”. This logo was also used on later Nintendo 3DS and amiibo products, replacing the 2006 logo on their packaging.

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