1883–19?? | 19??–1948 | 1948–1951 | 1951–1989 | 1989–2010 | 2010–2021 | 2021–present |
1883–19??[]
BETTER LOGO NEEDED |
19??–1948[]
UNKNOWN YEAR |
Until 1948, both "Oscar Mayer" and "Oscar Mayer's" were used.
1948–1951[]
The first version of what is referred to as the "Rhomboid" (owing to its shape), was introduced in early 1948. This version used varying colors and styles for the outer band: pink, yellow, gray and a black outline variation.
1951–1989[]
The outer band was standardized as red.
1989–2010[]
2010–2021[]
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2021–present[]
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This logo first appeared on advertising, and rolled out to packaging and the Wienermobile that summer.
Predecessors: Kraft Foods Group | The H. J. Heinz Company Cheeses and Spreads Condiments and Sauces Beverages Convenience foods and baking goods Baby Foods and Nutrition Former brands:
1 US & Canada brand licensee. Licensed to Mondelēz International/JDE Peet's and Arla Foods internatioanlly. |