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1883–19?? 19??–1948 1948–1951 1951–1989 1989–2010 2010–2021 2021–present
1883–19?? 19??–1948 1948–1951 1951–1989 1989–2010 2010–2021 2021–present

1883–19??[]

Oscar-mayer-1883-storefront-500x366
Logopedia InfoWhite BETTER LOGO NEEDED

19??–1948[]

Oscar mayer-1938
Logopedia InfoWhite UNKNOWN YEAR

Until 1948, both "Oscar Mayer" and "Oscar Mayer's" were used.

1948–1951[]

Oscar mayer-1948

The first version of what is referred to as the "Rhomboid" (owing to its shape), was introduced in early 1948. This version used varying colors and styles for the outer band: pink, yellow, gray and a black outline variation.

1951–1989[]

Oscar mayer-1957

The outer band was standardized as red.

1989–2010[]

Oscar Mayer logo

2010–2021[]

Oscar Mayer new
Designer:  John Burns for
Wallace Church
Typography:  Custom
Launched:  2010

2021–present[]

Oscar Mayer 2021
Designer:  BrandOpus
Typography:  Unknown
Launched:  April 28, 2021

This logo first appeared on advertising, and rolled out to packaging and the Wienermobile that summer.


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