Commuter Club X90
2011-2012
This service was absorbed into the 'Cobalt Clipper' service.
The OK Way
2012-Present
Venture
2010-2013
2013-Present
Blaydon Racers
2006-2012
2012-Present
AD122 (Summer Service)
2014-present
Lambton Worm
2009-present
This branding first appeared on route 71 which ran from Chester-le-Street to Sunderland via Houghton-le-Spring. The branding was later dropped for a while before it was re-introduced in 2013 for the local 34/34a Chester-le-Street town service.
Night Bus
2007-2015
2015-present
This branding is used for all late night/early morning journeys. These services usually have the 'N' prefix to the service number although no buses carry this branding.
Laser
2008-2011
2012-2015
Laser was the branding used on route 35 until it was rebranded in 2015 as 'See It, Do It, Sunderland'.
See It, Do It, Sunderland
2015-present
Silver Arrows
2008-2015
This was the branding for routes 2a & 2c which ran from Sunderland to Washington along Chester Road.
Simplicity
2011-present
This branding was first used on city services 36 & 42. Route 36 became part of the new 'See It, Do It, Sunderland' branding in 2015 whilst route 42 was merged with routes 2a & 2c which replaced the 'Silver Arrows' branding.
Tyne Tees Express (X9 & X10)
2005-2010
2010-2012
2012-present
Wear Tees Express (X7)
2012-present
South Tyne
2010-present
Ten
2008-present
Fast Cats (X35 & X36)
2012-present
Tynedale Express (X84 & X85)
2013-present
Tynedale Links
2010-present
This branding was introduced after a deal with Arriva which saw a depot swap - Go North East acquired Arriva's Hexham depot whilst Arriva acquired Go North East's Ashington depot.
The Waggonway (28 & 28a)
????-present
Whey Aye Five-O (50 & 50a)
2011-present
Sunderland Connect
2011-present
