2000–2003
Oxygen's original identity was developed by Hatmaker . The channel's on-air design was supplied by the same company along with four companies working together; Cuppa Coffee, Crossroads Television, PMcD Design , and Taffetdesign.
"The final logo reflects the power of suggestion - subtle strength. Parantheses and an all-lower case type give the logo a soft, almost whispering fell, much like the element. The "o" takes on dominance as a perfect circle. In its "vapor" application, the logo is revealed by a changing background, supporting the concept of an ever-present element of life." – from "Visual Thesaurus: A Quick-Flip Brainstorming Tool for Graphic Designers" by Chris Goveia.
2003–2008
SVG NEEDED
Purple version of the logo
The logo could be in many different colors, such as red, blue, green, purple and pink.
2008–2014
A new logo was introduced in June 2008, replacing the "Oh!" name. The font is a modified version of Times New Roman.
2014–2017
During the Television Critics Association's summer press tour on July 14, 2014, Oxygen unveiled a network rebranding as part of the network's efforts to attract a younger female audience. The rebranding, which features a new logo and tagline ("Very Real"), took effect across all of Oxygen's platforms on October 7, 2014.
2017 (tentative)
A new logo was unveiled on May 11, 2017 to reflect the channel's rebranding as a crime-oriented network with the slogan "Crime All the Time". While no exact date has been announced, the logo will take effect sometime this summer.
Part of Comcast
NBCUniversal Studios Group :
Filmed Entertainment:
Universal Pictures | Universal 1440 Entertainment | Universal Animation Studios | United International Pictures 7 | DreamWorks Animation | Focus Features | Focus World | Illumination (Labs | Studios Paris ) | Makeready | MSNBC Films | NBC Sports Films | 21 NBCUniversal Entertainment Japan | OTL Releasing | Working Title Films
Universal Studio Group:
Big Idea Entertainment | Bravo Originals | DreamWorks Animation Television | DreamWorks Classics | Harvey Comics | Harvey Entertainment | LXTV | NBC News Studios | NBCUniversal International Studios | NBCUniversal Syndication Studios | Syfy Originals | Universal Content Productions | Universal Kids Original | Universal Television | Universal Television Alternative Studios | Working Title Television
NBCUniversal Media Group :
US television networks:
NBC | Bravo | E! | NBC LX Home | New England Cable News | Oxygen | Syfy | Universal Kids | USA Network
Streaming:
Peacock (Peacock Kids | Peacock Jr )
NBC Sports Group :
Golf Channel | NBC Olympics | NBC Sports | NBC Sports Digital | NHL Network | SportsEngine | Telemundo Deportes | Regional Networks (Bay Area | Boston | California | Chicago | Philadelphia | SportsNet New York )
NBCU Telemundo Enterprises:
Telemundo | Universo | Telemundo Global Studios
NBCUniversal Local
NBCUniversal Owned Television Stations :
NBC O&Os: KNBC | KNSD | KNTV | KXAS-TV | WBTS-CD | WCAU | WMAQ-TV | WNBC | WRC-TV | WTVJ | WVIT
Cozi TV O&Os: K15CU-D | KRTN-LD | KUPT
Movies! affiliate: KUPT-LD
Telemundo O&Os: KASA-TV /KTEL-CD/KTEL-TV | KBLR | KCSO-LD | KDEN-TV | KEJT-CD | KTAZ /KHRR | KNSO | KSTS | KTDO | KTLM | KTMD | KTMW | KUAN-LD | KULX-CD | KVDA | KVEA | KXTX-TV | WDMR-CD | WKAQ-TV | WNEU | WNJU | WRDM-CD | WRIW-CD | WRMD-CD | WRTD-CD | WSCV | WSNS-TV | WTMO-CD | WWSI | WWDT-CD | WYCN-LD | WZDC-CD | WZTD-LD
Other properties: Cozi TV | TeleXitos
Further list: List Of NBC O&O
NBCUniversal News Group :
CNBC (World ) | NBC News (NBC News Now | NBC News Radio 25 ) | NBCNews.com | MSNBC
NBCUniversal International Networks & Direct-To-Consumer :
13th Street Universal (Calle 13 Universal | 13ème Rue Universal | 13 Ulica ) | Bravo (New Zealand 22 | 7Bravo 23 ) | CNBC (Africa | Arabia | Asia | Australia | Europe | India 14 (CNBC-TV18 , CNBC Awaaz and CNBC Bajar ) | Indonesia 15 | Latin America | Pakistan ) | Diva | DreamWorks (Spain | Latin America ) | E! (Canada | France | Latin America ) | Golf Channel (Latin America 11 | Indonesia 15 | France ) | Movies 24 | Movies 24+ | Studio Universal (Latin America | Africa ) | Syfy | Telemundo Internacional | Universal TV (Latin America | Africa | Australia | Germany ) | USA | Universal+ | Latin America | (Premiere | Cinema | Crime | Comedy | Reality )
Other assets :
AdSmart | Amblin Partners 12 | Back Lot Music | DreamWorks Experience | DreamWorks New Media | Fandango (70%) (Flixster | Movieclips | Movies.com | Rotten Tomatoes ) | Green is Universal | Hayu 16 | Movies Anywhere | NBCi | NBC On Demand | NBCU Academy | NBCUniversal Content Studio | NBCUniversal International Distribution | NBCUniversal Telemundo Enterprises | PictureBox Films | RTI Producciones (40%) | Underground Producciones | Universal All-Access | Universal Products & Experiences | Universal Pictures Home Entertainment (Studio Distribution Services 9 ) | Universal Sony Pictures Home Entertainment 10 | Vudu 18
Defunct/Former :
A&M Films | Alan Enterprises | Associated Film Distribution 6 | AwesomenessTV (Awesomeness Films | Big Frame ) 2 | The Baseball Network 17 | Bullwinkle Studios (75%) | Canal de Noticias NBC | Castle Films | Chapman Entertainment | Chiller | Chiller Films | CIC Video 7 | Cinema International Corporation 7 | Cloo | Comcast/Charter Sports Southeast | Comcast Network | Comcast Sports Southwest | Craftsy | DailyCandy | Diva TV | Diva Universal (Italy) | DreamWorks Animation Home Entertainment | E! (Asia | Australia & New Zealand | Italy | Russia ) | Entertainment Rights | Esquire Network 2 | Exercise TV | Fearnet 1 | Felix the Cat Productions | FilmDistrict | Filmation | FlixMix | G4 | Golden Books Family Entertainment | Golden Step Ahead | GoldenVision | Good Machine | Gramercy Pictures | Hallmark Channel (International) | High Top Releasing | Hulu | International Pictures | Interscope Communications | Island Pictures | ITC Entertainment Group 5 | ITC Home Video 5 | ITC Film Distributors 5 | iVillage | Kayro-UTV Productions | KidsCo 4 | LaserDisc | MCA | MCA TV | MCA Family Entertainment | MCA Television Entertainment | MCA DiscoVision | MoonBoy Animation | MountainWest Sports Network | MSNBC Canada | Multimedia Entertainment | Multimedia Motion Pictures | NBC Enterprises | NBC Films | NBC Home Video | NBC International | NBC Nonstop | NBC Plus | NBC Radio Network 24 | NBCSN | NBC Sports Northwest | NBC Studios | NBC Sports Washington | NBC Universal Television Studio | Olympic Channel 13 | October Films | PBJ 1 | Pacific Data Images | Peacock Productions | Pearl Studio | PolyGram Filmed Entertainment | PolyGram Television | PolyGram Video | Propaganda Films | Qubo 8 19 | Qubo Channel 8 19 | Rankin Bass Animated Entertainment | Rondo Robe | Revue Studios | Seagram's | Seeso | Studio Universal (Italy) | Tomorrow Entertainment | Total Television | Trans-Lux Television | UPA | Universal Cartoons | Universal Channel (Hungary | Japan | Philippines | Poland | Romania | Russia ) | Universal Eight | Universal Focus | Universal HD | Universal Media Studios | Universal Network Television | Universal Pay Television | Universal Pictures Debut Network | Universal Sports 3 | Universal Studios Family Productions | Universal Television Entertainment | Universal TV (UK & Ireland) | Universal Worldwide Television | USA Cartoon Express | USA Films | USA Home Entertainment | USA Network Originals | Studios USA | Walter Lantz Productions | The Weather Channel | Wet 'n Wild Orlando
Notes
1 Co-owned with Sony Pictures Entertainment and Lions Gate Entertainment Corporation .
2 Co-owned with Hearst Corporation .
3 Owns a minority share, InterMedia Partners owns a majority share.
4 Co-owned with Corus Entertainment .
5 NBCUniversal acquired some of ITC's assets when Universal Pictures merged with PolyGram , but ITV plc still owns ITC's films and shows.
6 NBCUniversal has some of AFD's assets, but Vivendi now owns EMI's films and ITV plc owns ITC's films.
7 Co-owned with Paramount Pictures .
8 Joint venture with Ion Media Networks , DreamWorks Classics , Corus Entertainment and Scholastic .
9 Joint venture with Warner Bros. Home Entertainment .
10 Joint venture with Sony Pictures Entertainment.
11 Owned by Discovery Networks Latin America under brand license
12 Co-owned with Participant , Entertainment One , Reliance Anil Dhirubhai Ambani Group , and Alibaba Group .
13 Co-owned with the United States Olympic & Paralympic Committee .
14 Co-owned with TV18 .
15 Co-owned with Trans Corp .
16 Co-owned with The Walt Disney Company .
17 Co-owned with Major League Baseball .
18 Previously owned by Walmart .
19 Sold its stake to Ion Media .
20 Joint venture with Pioneer Corporation .
21 Co-owned with Dentsu .
22 Co-owned with Warner Bros. Discovery New Zealand .
23 Co-owned with Seven West Media .
24 GE sold to Westwood One .
25 In partnership with IHeartMedia, Inc.