Pakapaka is the national free-to-air educational children's television network run by the Secretaria de Medios y Comunicación Pública (Secretary of Media and Public Communication). Inaugurated by Argentine President Cristina Kirchner, it is focused on children's programming for 2 to 12 years old.
Custom (logo) DIN Round Pro Bold (2010-2014) Gotham Bold (2014-2016)
Launched:
September 16, 2010
The logo is inside the letters on the channel's logo. The small letters were placed at the top (for letter "A") and the bottom (for letters "P", "A" and "K".) In the inauguration, Ms Kirchner said in her opening statement during the launch, "We are immensely proud of being able to present within the framework of what we think culture, education and public television should be, a channel like Pakapaka, which is an absolutely national format, made by Argentines and for the (children of) Argentines."
2016–2020[]
Designer:
Studio Soup
Typography:
Gilroy Heavy
Launched:
October 27, 2016
Along with Encuentro and DeporTV, Pakapaka launched a brand new logo with a "simple and dynamic" graphic package starring the three primary colours (Red, Yellow and Blue) along with three different shapes as the new channel mascots (A square cube, a triangle cone, and a circle sphere). All the idents and graphics were designed by Studio Soup.
2020–present[]
Designer:
Estudio Cinco
Estudio Convoi
Typography:
Custom (logo) Rubik
Launched:
May 25, 2020
On May 25, 2020, Pakapaka unveils a new logo. The old graphics were retained for a month, before being fully introduced a month later. Also, a new slogan is revealed, "Inventar el mundo" (Invent the world).
Alternate logo used as on-screen bug
2024 (tentative)[]
SVG NEEDED
Designer:
Unknown
Typography:
Unknown
Launched:
August 18, 2024 (reveal)
On August 18, 2024, Pakapaka revealed a new logo via its social-media[1]. The logo was already adopted by the channel's official X account and the rebrand is expected to fully take effect in late 2024 due for the The ZhuZhus release.[2]
