After its parent company CBS Corporation was acquired by Viacom in 2000, TNN was renamed as The National Network (also known as the New TNN) on September 24, as it adopted a general entertainment schedule similar to that of USA Network, TBS, and TNT in order to distinguish it from its sister network CMT.
Spike TV
2003–2005
TNN was renamed as Spike TV on August 11, 2003. With the new relaunch, which was aimed to target young adults between ages of 18-34, Spike TV adopted the slogan "The First Network for Men" that was used earlier from the lawsuit of film director Spike Lee. This logo would be used on the stage set of WWE Raw from March 2004 until September 2005 before WWE Raw returned to USA Network on October 3, 2005.
2005–2006
Spike
2006–2015
Designer:
Unknown
Typography:
Eurostile Bold Extended
Launched:
May 2006
2015–2018, 2019–present (Pluto TV)
On March 3, 2015, Spike unveiled a new logo and on-air identity, as Viacom repositioned it as a general entertainment network with more women-oriented programming for the first time since its TNN days.
In May 2019, the Spike brand was relaunched in the U.S. as two streaming channels on Pluto TV, which was acquired by Viacom in March 2019. The relaunch consisted of a main Spike-branded channel and a second channel called "Spike Outdoors".
On February 8, 2017, The Hollywood Reporter reported that Viacom would rename Spike as the Paramount Network, a move that was completed on January 18, 2018. The change was made in order to give the network a closer association with Viacom (later ViacomCBS, now Paramount)'s film division Paramount Pictures, and to refocus the majority of its media business around six flagship brands (Paramount, MTV, BET, TV Land, Comedy Central and Nickelodeon). This logo was used earlier in 2017 for its streaming service Paramount+. This name was originally proposed by Viacom to be the new name for UPN (which, up to that point, had previously stood for "United Paramount Network") in 2000.
Upcoming programming: 6666 | American Tragedy: The Waco Trials | George and Tammy
Former programming (Paramount Network): 68 Whiskey | American Woman | Battle of the Fittest Couples | Bellator MMA | Cops | Heathers | Ink Master | Ink Master: Angels | Ink Master: Grudge Match | It Was Him: The Many Murders of Ed Edwards | The Last Cowboy | Lip Sync Battle | Marriage Rescue | Nobodies | Rest in Power: The Trayvon Martin Story | Wife Swap | Waco
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