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2014–present[]

SVG NEEDED

Designer:

Rob Clarke^[1]
for Design Bridge

Typography:

Custom

Launched:

March 2014

V • T • E

A product of PepsiCo

Current brands
Pepsi (Diet · Light) | Pepsi Zero Sugar · Max · Black | Pepsi-Cola Soda Shop | Caffeine Free Pepsi (Diet) | Pepsi Twist (Black · Light) · Pepsi Lime (Diet · Brazil) | Pepsi Mango | Pepsi Wild Cherry (Max · Diet)

Programming
Pepsi's Play for a Billion | Pepsi Chart | Pepsi Smash

Video Games
Pepsiman

Subsidiary
Pepsi Lipton

Current bottlers
Pepsi-Cola Venezuela | Pepsi-Cola Products Philippines, Inc.

Limited editions/former brands
Jazz | Crystal Pepsi | Diet Crystal Pepsi | Nitro Pepsi | Pepsi AM | Diet Pepsi AM | Pepsi Azuki | Pepsi Baobab | Pepsi Berry | Pepsi Boom | Pepsi Cappuccino | Pepsi Cool | Pepsi Cherry Vanilla | Pepsi Caribbean Gold | Pepsi Cáfe | Pepsi Fresh | Pepsi Natural | Pepsi Blue | Pepsi Blue Hawaii | Pepsi Perfect | Pepsi Carnival | Pepsi Electric | Pepsi Fire | Pepsi Freeze | Pepsi Gold | Pepsi Ginga | Pepsi Ginger | Pepsi Green | Pepsi Holiday Spice | Pepsi Ice | Pepsi Ice Cream | Pepsi Ice Cucumber | Pepsi Kick | Pepsi Kona | Pepsi Light (US) | Pepsi Max Twist | Pepsi Mojito | Pepsi Mont Blanc | Pepsi Next | Pepsi One | Pepsi Pineapple | Pepsi Raging Razzberry | Pepsi Raw | Pepsi Red | Pepsi Retro | Pepsi Samba | Pepsi Shiso | Pepsi Strawberry Burst | Pepsi Strong Shot | Pepsi Summer Chill | Pepsi Summer Mix | Pepsi Tropical Chill | Pepsi True | Pepsi Vanilla | Pepsi White | Pepsi X

V • T • E

Subsidiaries

Frito-Lay, Inc. (Canada | China) | The Quaker Oats Company | Tropicana Brands Group¹ | Matutano Snack Ventures, S.A. | Sabritas, S. de R.L. de C.V. | Gamesa | Marbo Product | Pepsi-Cola Venezuela² | Pepsi-Cola Products Philippines, Inc.⁸ | Sabra Dipping Company³ | Star Foods | Pepsi Lipton⁵ | PepsiCo Canada | PepsiCo Polska | PepsiCo Snacks | Evercrisp | Elma Chips | Tasty | Tesalia-CBC

Former subsidiaries: Pepsi-Cola Indobeverages⁷ | North American Van Lines | Wilson Sporting Goods | Indofood Fritolay Makmur⁷

V • T • E

Part of PepsiCo

Snack brands:
Cabritas | Cheetos | Cheezels | Chis Pop | Choco Cracs | De Todito | Gatolate | Lay's | Maniax | Mom's | Ramitas Evercrisp | Traga Traga

Discontinued and defunct:
Bun | Garritas | TakatePops

Current beverage brands

V • T • E

A product of PepsiCo

Current brands
Pepsi (Diet · Light) | Pepsi Zero Sugar · Max · Black | Pepsi-Cola Soda Shop | Caffeine Free Pepsi (Diet) | Pepsi Twist (Black · Light) · Pepsi Lime (Diet · Brazil) | Pepsi Mango | Pepsi Wild Cherry (Max · Diet)

Programming
Pepsi's Play for a Billion | Pepsi Chart | Pepsi Smash

Video Games
Pepsiman

Subsidiary
Pepsi Lipton

Current bottlers
Pepsi-Cola Venezuela | Pepsi-Cola Products Philippines, Inc.

Limited editions/former brands
Jazz | Crystal Pepsi | Diet Crystal Pepsi | Nitro Pepsi | Pepsi AM | Diet Pepsi AM | Pepsi Azuki | Pepsi Baobab | Pepsi Berry | Pepsi Boom | Pepsi Cappuccino | Pepsi Cool | Pepsi Cherry Vanilla | Pepsi Caribbean Gold | Pepsi Cáfe | Pepsi Fresh | Pepsi Natural | Pepsi Blue | Pepsi Blue Hawaii | Pepsi Perfect | Pepsi Carnival | Pepsi Electric | Pepsi Fire | Pepsi Freeze | Pepsi Gold | Pepsi Ginga | Pepsi Ginger | Pepsi Green | Pepsi Holiday Spice | Pepsi Ice | Pepsi Ice Cream | Pepsi Ice Cucumber | Pepsi Kick | Pepsi Kona | Pepsi Light (US) | Pepsi Max Twist | Pepsi Mojito | Pepsi Mont Blanc | Pepsi Next | Pepsi One | Pepsi Pineapple | Pepsi Raging Razzberry | Pepsi Raw | Pepsi Red | Pepsi Retro | Pepsi Samba | Pepsi Shiso | Pepsi Strawberry Burst | Pepsi Strong Shot | Pepsi Summer Chill | Pepsi Summer Mix | Pepsi Tropical Chill | Pepsi True | Pepsi Vanilla | Pepsi White | Pepsi X

V • T • E

Part of PepsiCo

Current brands
Mountain Dew (Caffeine-Free | Zero Sugar) | Diet Mountain Dew (Caffeine-Free) | Hard Mountain Dew | Mountain Dew Code Red (Zero Sugar) | Mountain Dew Voltage | Mountain Dew Baja Blast (Zero Sugar | Energy) | Mountain Dew LiveWire | Mountain Dew Game Fuel | Mountain Dew Kickstart | Mountain Dew AMP

Exclusive flavors
Goji Citrus Strawberry | 7-Eleven (Solar Flare) | Casey's (Overdrive) | Circle K/Kroger (Purple Thunder) | Dollar General (Maui Burst) | Food Lion (Uproar) | KFC (Sweet Lightning) | Sam's Club (Berry Monsoon) | Taco Bell (Baja Blast | Baja Midnight) | Walmart (Frost Bite, Frost Bite Zero Sugar) | Which Wich? (Vibe)

Limited edition/discontinued
Cold Fusion Freeze | Mountain Dew Distortion | Mountain Dew Ice | Label Series (Black Label, Green Label, White Label) | Mountain Dew Dew-S-A | Mountain Dew Fruit Quake | Mountain Dew Liberty Brew | Mountain Dew MDX | Mountain Dew VooDEW | Mountain Dew Pitch Black (Zero Sugar, Energy) | Mountain Dew Red | Mountain Dew Sangrita Blast | Spiked/Extra Series (Spiked Lemonade, Spiked Raspberry Lemonade) | Mountain Dew Sport | Mountain Dew Supernova | Mountain Dew White Out | Mountain Dew Baja Punch | Mountain Dew Baja Flash | Mountain Dew Cake-Smash | Mountain Dew Flamin' Hot | Mountain Dew Holiday Brew | Diet Mountain Dew Code Red | Diet Mountain Dew Ultra Violet | Mountain Dew Real Sugar | Southern Shock) | Mountain Dew Major Melon (Zero Sugar) | Mountain Dew Spark (Zero Sugar) | Mountain Dew Energy | Thrashed Apple | Atomic Blue | Cyclone

Promotions
DEWmocracy | FanDEWmonium | DEWcision 2016 | Dew Nation Rewards | DEWnited States | Year of Dew | 100 Days of Baja | Mountain Dew Gaming

Loyalty programs
DEW Nation HQ | Mountain Dew Gaming

Other beverages: 7Up (international) | Aquafina | Bubly | Caleb's Kola | Concordia | Crush | Dr Pepper⁴ | Gatorade (Gatorlyte | Propel) | Lifewtr | Lipton⁵ (Ice Tea | Brisk) | Mirinda | Mug Root Beer | Prigat | Pure Leaf⁵ | Rockstar Energy Drink | Sabores Golden | Slice (India) | SoBe (Water) | Sodastream | Starry (Zero Sugar) | Sting Energy Drink | Triple Kola

Tropicana Brands Group¹: Copella | Dole⁶ | KeVita | IZZE | Naked Juice | Tropicana

Former beverage brands: Aquafina FlavorSplash | Aspen | Sierra Mist (Zero Sugar) | Slice (United States) | SoBe No Fear | Storm | Teem

Current food brands
3D's | Alvalle | Bare | Bénénuts | Bluebird | Cap'n Crunch | Cheese Tris | Cheetos (China) | Chester's Popcorn | Chester's Puffcorn | Chipsy | Chipy | Clipsy | Cracker Jack | Cracker Jill | Doritos (UK & Ireland) | Duyvis | Fritos | Funyuns | Gamesa | Grandma's | Gud | Imag!ne | Kurkure | Lay's (Arabia | China | Japan | Taiwan | Thailand) | Life | Maker | Margarita | Mariyka | Matador | Matutano | Maui Style | Miss Vickie's | Munchies | Munchos | NatuChips | Near East | Nobby's Nuts | Nut Harvest | Off The Eaten Path | Oven Baked (Oven Baked Tostitos) | Pardon | Pearl Milling Company | PopCorners | Pipers Crisps | Quaker | Red Rock Deli | Rold Gold | Roni (Rice-A-Roni | Pasta Roni) | Ruffles | Sabra | Sabritas | Sabritones | Sakata | Santitas | Simba Chips | Siete | Simply | Smartfood | Smith's Chips | Snack a Jacks | Sonrics | Star (Poland | Romania, Bulgaria and Moldova) | Sunbites | Sunchips | Stacy's (Pita Chips) | Toddy | Tostitos | Twisties | Uncle Chipps

V • T • E

Owned by PepsiCo via Frito-Lay

Current brands
Bugles | Cheetos | Chipsticks | Crinkles | Doritos | Frazzles | French Fries | Max (Strong) | Monster Munch | Baked | Quavers | Salt & Shake | Sensations | Snack a Jacks | Squares | Sunbites | Wotsits (Crunchy | Giants)

Former/discontinued brands
Doritos Roulette | Baked Stars | Doritos Stax | Extra Crunchy | Hoops and Crosses | Lights | Max Double Crunch | Mediterranean | Mighty Lights | MixUps | Pops | Potato Heads | Ruffles | Shots | Snaps | Sundog | Tear 'n' Share | Tiger Nuts | Weenie Wotsits | Wotsits Wafflers | Wotsits Twisted | Poppables | Hint of Salt | Walkers Stax | Market Deli

Former food brands: Aliva (India) | Coqueiro | Mabel | Star Chips
Former restaurants: California Pizza Kitchen | Chevy's | D'Angelo Sandwich Shops | East Side Mario's | Hot 'n Now | Kentucky Fried Chicken | Pizza Hut | Taco Bell

Notes

¹	Joint venture with PAI Partners (61%).
²	Joint venture with Empresas Polar.
³	Joint venture with Strauss Group.
⁴	Canada and Oceania only.
⁵	Joint venture with Unilever.
⁶	Juices only, used under licence.
⁷	Former joint venture with Indofood.
⁸	Joint venture with Lotte Group.

V • T • E

Subsidiaries

Current: Hindustan Unilever¹ (India) | Unilever Indonesia | Unilever Japan | Unilever Philippines | Unilever USA | Unilever Food Solutions | Unilever Fima (Portugal) | Pepsi Lipton³ | The Magnum Ice Cream Company (Good Humor-Breyers Ice Cream) | Unilever RFM Ice Cream⁸
Former: Van den Bergh Foods | Lever Fabergé | Elida Gibbs | Lever Brothers | Bestfoods | Alberto Culver | DiverseyLever | Flora Food Group | Lipton Teas and Infusions | PKB Corporation | Elida Beauty | California Manufacturing Company (Philippines)

Food and nutrition:
Global brands: Hellmann's (Best Foods) | Horlicks² | Knorr⁹ (Continental | Royco) | Lipton (Ice Tea | Brisk)³ | The Vegetarian Butcher

Local brands: Amino | Amora | Annapurna | Arisco | Aromat | Baltimor | Bango | Beseda | Boost^{1, 2} | Bovril | Brooke Bond¹ | Brown & Polson | Bru¹ | Brummel & Brown | Buavita | Bushells | Calvé | Chicken Tonight | Chirat | Choysa | Cica | Colman's | Conimex | Cup-a-Soup | Darco | Delikat | Fanaco | Fruco | Fudgsicle | Glaxose-D | Glen | Graze | Jawara | Jif | Kissan¹ | Knorrox | Kuner | Lady's Choice | Lan-Choo | Lao Cai | Maille | Maizena | Malloa | Maltova² | Marmite | Mãe Terra | McColin's | Mondamin | O'hoj | Oxo (Canada) | Pfanni | Pot Noodle (Asian Street Style | Pasta | Rice) | Prep Co | Pure Leaf³ | Rafhan | Rani | Red Red | Red Rose Tea (Canada) | Ri-K | Robertsons | SariWangi | Salsa Lizano | Savora | Scottish Blend | Sir Keningston's | Slotts | Té Club | Telma | Tortex | Turun Sinappi | Unox | Viva² | Weis | Winborgs | Zwan

V • T • E

The Magnum Ice Cream Company

Predecessor: Unilever ice cream business

Subsidiary: Good Humor-Breyers Ice Cream

Heartbrand Ice Creams:
Algida (Bulgaria, Croatia, Czech Republic, Cyprus, Greece, Estonia, Hungary, Italy, Kosovo, Latvia, Lithuania, North Macedonia, Malta, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey) | Eskimo (Austria) | Frigo (Spain) | Frisko (Denmark) | GB Glace (Finland, Norway, Sweden) | Good Humor (United States) | HB (Ireland) | HB Wall's (Northern Ireland) | Heluxue (China) | La Fuente (Colombia) | Holanda (Mexico, Central America, Dominican Republic) | Ingman (Finland) | Inmarko (Russia) | Kibon (Argentina, Brazil, Falkland Islands, Paraguay, Uruguay) | Kwality Wall's¹ (Bhutan, Brunei, India, Nepal, Pakistan, Sri Lanka) | Langnese (Germany) | Lusso (Switzerland) | Miko (France) | Ola (Belgium, Luxembourg, Netherlands, South Africa) | Olá (Cape Verde, Macau, Portugal) | Pingüino (Ecuador) | Selecta (Comoros, Philippines, Tanzania) | Strauss (Israel) | Streets (Australia, New Zealand) | Tío Rico (Venezuela) | Wall's (Canada, Indonesia, Malaysia, Pakistan, Panama, Puerto Rico, Singapore, Thailand, Vietnam, United Kingdom)

Other brands:
Ben & Jerry's | Betty Ice | Breyers | Calippo | Cargills | Carte d'Or | Cornetto (Indonesia) | Cremissimo | Culture Republick | Fruttare | Frikom | Grom | Golden Gaytime | Hertog | Hydro:ICE | Klondike | Magnum | Napoca | Nice By Nature | Paddle Pop (Max) | Pekabela | Popsicle | Sealtest | Seru! | Solero | Strauss | Swedish Glace | Talenti | Twister | Viennetta (Comtessa) | Weis | Yasso

Beauty, wellbeing and personal care
Global brands: AHC | Axe (Lynx) | Clear (Linic | Ultrex | Pure Derm¹) | Closeup | Dermalogica | Dove (Men+Care | Baby | Kids Care) | Equilibra | Hourglass | K18 | Kate Somerville | Lifebuoy | Living Proof | Love Beauty and Planet | Lux | Monsavon | Pond's (Men) | Rexona (Degree | Rexena | Suave Latin America) | Sure | Shield) | Sunsilk (Elidor | Seda | Sedal) | TIGI (Bed Head) | Timotei | TRESemmé | Vaseline (Vasenol)

Local brands: A Hundred Recipes of Beauty | Alberto Balsam | Andrélon | Aviance | Baba | Badedas | Bioexpert | Black Pearl | Block & Glow | Brut | International Breeze¹ | Brisk | Brylcreem | Camay | Caress | Clinic Plus¹ | Coco Varela | Cream Silk | Citra | Dawn | Dimension | Dollar Shave Club | Dr. Kaufmann | Duschdas | Ego | Elle 18¹ | Eskinol | FDS | Folicure | Forest Balsam | Gabi | Glow & Lovely (Even | Handsome) | Glysolid | Good Morning | Hamam¹ | Happy Moments | Hazeline (Snow) | Impulse | Indulekha¹ | Ioma | Kalina | Korea Glow | Laborica | Lakmé¹ | Lever 2000 | Lever Ayush¹ | Le Sancy | Liquid I.V. | Liril¹ | Master | Matey | Mist | Mod's Hair | Murad | Neutral | Noxzema | Nexxus | Nubian Heritage | Nyakio | Olly | Organics | Paula's Choice | Preventive | Pears | Proderm | Pure Line (Hijab Fresh) | Q-Tips | Radox | Regenerate | Savital | Savilé | Scmidt’s | Shea Moisture | Silky Hands | Simple | Smartypants Vitamins | St. Ives | Suave | Tatcha | Thermosilk | Toni & Guy | Vibrance | Vinolia | VO5 | VWash¹ | Williams Expert | Zendium | Zest | Zhonghua | Zwitsal (Fissan)

Smile dental care brands: AIM (Greece) | Fortident (Colombia) | Mentadent (Italy) | Pepsodent (India¹ | Finland) | P/S (Vietnam) | Prodent (Netherlands) | Signal

Home care
Global brands: Blueair | Cif (Jif | Viss | Handy Andy) | Comfort (Molto) | Domestos (Domex | Glorix | Vim | Promax) | Omo (Ala (Argentina) | Omo (Chile)) | Biotex | Breeze (Malaysia, Singapore and the Philippines | Thailand) | Fab | Persil | Rinso (Indonesia) | Skip | Surf Excel | Via) | Seventh Generation | Sunlight | Surf (Ala | Omo | Puro | Sunil | Drive | Dero)

Local brands: 3D Multiusos | Active Wheel¹ | Aromatel | Ala | Andy | Bio Luvil | Blueair | Cajoline | Coccolino | Coral | Cuñataí | Day 2 | Drive | Enka | Flóraszept | Fofo | Lavo Matic | LivOpen | Love & Care¹ | Love Home and Planet | Lysoform | Minerva | Nature Protect | Neutral | Nevex | Persil (France) | Pureit¹ | Quix | Rin¹ (Brilhante | Radiante | Viso | Omo (Thailand) | Rinso | Robijn | Savo | Sun | Sunil | Super Pell | Svelto | Vivere | Vixal | Wipol | Yumoş

Other assets:
UStore | Unilever Life | Carver Korea | Unilever Studio | Unilever Entertainment

Former/defunct brands
AdeS/AdeZ¹⁰ | Adolph's | All | Alsa | Ambrosia | Atkinsons | AquaNet | A&W (Canada) | Banania | Batchelors | Bertolli | Blå Band | Benco | Bifi | Birds Eye (UK & Ireland)¹³ | Bon Vivant | Boursin | Bresler | Bresso | Brunch | Calvin Klein (fragrances) | Caparra Dairy | Clearblue | Clemente Jacques | Denim | Eldorado | Elite | Elizabeth Arden | Fabergé | Findus (Italy) | Finesse | Five Brothers | Fray Bentos | Frudesa | Gelato | Gorton's Seafood | Haywards | Heisse Tasse | Helene Curtis | Homann | Iglo | Jacky | John West | Jolly | Karl Lagerfeld | La Roche aux Fées | Lawry's Foods | Lesieur | Liebig | Luzil | Mafer | Masterline | Mattesons | Mazola | Meister-Marken | Mer | Milkana | Mountain Cream | Mrs. Butterworth's | Nameera | Nordsee | Oxo | Peperami | Power Stick | Ragú¹⁴ | Revilla | Royal⁴ | Salon Selectives | Sanex¹¹ | Sanogyl | Skippy⁵ | SlimFast | Snuggle¹² | Spreads business⁶ | Suave (North America) | Sunil (Germany) | Superwheel | Superbusa | Super Fresco | Tea business⁷ | Taro | Thermasilk | Toseroni | Vitam | Wall's (meat) | Wish-Bone | Wisk

Notes

¹	Brands exclusively used by Hindustan Unilever in India.
²	Health drinks business acquired from GlaxoSmithKline.
³	Teabags business wholly-owned by Lipton Teas and Infusions, the ready-to-drink business is handled by a joint venture with PepsiCo.
⁴	Now owned by RFM Corporation.
⁵	Now owned by Hormel Foods.
⁶	Now owned by Flora Food Group (Kohlberg Kravis Roberts).
⁷	Now owned by Lipton Teas and Infusions (CVC Capital Partners).
⁸	Joint venture with RFM Corporation.
⁹	Owned by Ajinomoto in Japan.
¹⁰	Now owned by The Coca-Cola Company.
¹¹	Now owned by Colgate-Palmolive.
¹²	Now owned by Henkel.
¹³	Now owned by Conagra Brands (US) and Nomad Foods (Europe).
¹⁴	Now owned by Mizkan.

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