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"Pixar" redirects here.
This page only shows primary logo variants.
For other related logos and images, see:

Contents

1979–1986 1986–1994 1994–present
1979–1986 1986–1994 1994–present

Graphics Group

1979–1986

Graphics Group 1979.svg
DESIGNER
Unknown
TYPOGRAPHY
ITC Avant Garde Gothic Book
USAGE
Official
ALSO KNOWN AS
The GG

Pixar began in 1979 as the "Graphics Group", part of the Computer Division of Lucasfilm

Pixar

1986–1994

Pixar Logo 1986 Print.svg


DESIGNER
John Lasseter
TYPOGRAPHY
Trajan Pro Bold
USAGE
Official
ALSO KNOWN AS
The BSD

On February 3, 1986 Apple Computer's co-founder Steve Jobs acquired the company and renamed it as Pixar.

The first logo, based on the design of their image computers, was nicknamed "the BSD" (Beveled Square with a Dent), a play on the Berkeley Software Distribution version of Unix that Pixar used. The wordmark below the logo was created by John Lasseter with a stone cutter.

Pixar Animation Studios

1994–present

Pixar logo.svg


DESIGNER
Pete Docter
TYPOGRAPHY
Charlemagne Bold
USAGE
Official
NAME
Luxo Jr.
SPECIES
Desk Lamp
DESIGNER
John Lasseter

During the production of Toy Story in 1994, Pixar dropped the square logo in favor of a wordmark set in the Charlemagne Bold typeface. This identity was created by current Pixar CCO Pete Docter.


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