Pixar Animation Studios

"Pixar" redirects here.

This page only shows primary logo variants. For other related logos and images, see: /Other /On-screen Logos /Anniversary

Contents
1979–1986	1986–1994	1994–present

Graphics Group

1979–1986

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DESIGNER Unknown

TYPOGRAPHY ITC Avant Garde Gothic Book

USAGE Official

ALSO KNOWN AS The GG

Pixar began in 1979 as the "Graphics Group", part of the Computer Division of Lucasfilm. 

Pixar

1986–1994

DESIGNER John Lasseter

TYPOGRAPHY Trajan Pro Bold

USAGE Official

ALSO KNOWN AS The BSD

On February 3, 1986 Apple Computer's co-founder Steve Jobs acquired the company and renamed it as Pixar.

The first logo, based on the design of their image computers, was nicknamed "the BSD" (Beveled Square with a Dent), a play on the Berkeley Software Distribution version of Unix that Pixar used. The wordmark below the logo was created by John Lasseter with a stone cutter.

Pixar Animation Studios

1994–present

Alternative wordmark used in promotional material. Now also become the print logo on posters as of 2019.

DESIGNER Pete Docter

TYPOGRAPHY Charlemagne Bold

USAGE Official

ALSO KNOWN AS Luxo Jr.

During the production of Toy Story in 1994, Pixar dropped the square logo in favor of a wordmark set in the Charlemagne Bold typeface. This identity was created by Pixar employee Pete Docter.