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Logopedia
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1998–2010 2010–2025 2025–present
1998–2010 2010–2025 2025–present

1998–2010[]

Designer:  Interbrand
Typography:  Optima (modified)
Launched:  May 29, 1998

2010–2025[]

Designer:  Wolff Olins
Typography:  Charter (modified)
Launched:  September 20, 2010

On September 16, 2010, PricewaterhouseCoopers introduced a "brand initiative", in which the organization would start using a new logo and marketing itself primarily as PwC; the new branding "went live" on September 20 the same year.

This logo won first place at the 2010 Brand New Awards.

2025–present[]

Designer:  FutureBrand
McCann
Typography:  Charter (modified)
Launched:  April 29, 2025
Price Waterhouse
Coopers & Lybrand
PricewaterhouseCoopers
Technologies of Trust
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