With a licence that covered all major towns and cities on the UHF signal, except for Gisborne which is served via VHF signal, Prime Television New Zealand began broadcasting on 30 August 1998.
On 8 February 2006, Prime New Zealand was purchased by Sky Television from Australian-based Prime Television.
Television channels in New Zealand
| TVNZ 1 | TVNZ 2 | Three | Bravo | Prime
| Sky Network Channels|
Prime (+1) | Sky Box Office