Logopedia
Advertisement

Contents

1967–1980 1980–1986 1986–1996 1996–2002 1999 (prototype)
1967–1980 1980–1986 1986–1996 1996–2002 1999 (prototype)
2002–2009 2009–2020 (United States), 2009–present (international) 2020–2021 (United States) 2021–present
2002–2009 2009–2020 (United States), 2009–present (international) 2020–2021 (United States) 2021–present

Pringle's

1967–1980

Pringles logo 1967.svg

Until 1986, Pringles was spelt with an apostrophe before the "s". The mascot Mr. Pringle was designed in 1967, with this logo design.

1980–1986

Pringle's - 1981.png
Logopedia InfoWhite.svg SVG NEEDED

Pringles

1986–1996

Pringles 1986.svg

In 1986, Mr. Pringle's face became rounder, his eyes were more apparent and his moustache was slightly changed. The apostrophe in "PRINGLE'S" was also dropped. This logo was brought back in 2011 for a series of "Rewind Edition" Pringles cans.

1996–2002

Pringles1996.svg

Mr. Pringles' rosy cheeks and visible mouth disappeared in late-1996.

1999 (prototype)

Pringles 1999 prototype.svg

2002–2009

Pringles.svg

Between January and September 2002, the eyebrows were dropped and a red bow tie was added, plus a new lowercase wordmark was introduced. Mr. Pringles' hairstyle was also changed. This logo is still used on Snack Stacks containers.

2009–2020 (United States), 2009–present (international)

Pringles logo 2009.svg

In 2009, a more jazzed up version of Mr. Pringles was launched with an updated wordmark and the "i" now dotted with a chip/crisp. The logo got replaced in the United States, Oceania and parts of Asia in 2020; in Europe in 2021 and in Latin America in 2022. However, it is still used in Canada and parts of Asia.[1]

2020–2021 (United States)

Pringles 2020.svg

In December 2020, Pringles unveiled a simplified logo in the United States. Mr. Pringles' design was simplified with his hair removed, his eyebrows were brought back, the white pupils was removed from the eyes, and the bowtie was minimalized and made sharper. The 2009 wordmark remains, but the proportion has been slightly tweaked. The logo was often seen on a non-white background. This logo received generally negative feedback from critics and fans.

2021–present

Pringles-logo-2021.svg

An alternate variant of the US 2020 logo with a wordmark instead based on the first three Pringles logos from 1967, 1986 and 1996 with his bowtie removed was revealed on December 31 via social media by Pringles Taiwan.[2] It began rolling out in early 2021. On September 21 2021, it was announced that the logo would also start rolling out across Europe.[3]

This logo is currently used in Australia, China, Hong Kong, India, Indonesia, Ireland, Japan, Latin America, Malaysia, New Zealand, Romania, Russia, South Korea, Taiwan, Thailand, Ukraine and the United Kingdom. It is often seen on a red background.

In late 2021, this logo started appearing on packages of Pringles in the US.

References


Advertisement