Pro TV is the leading TV channel in Romania by viewership. Its main competitors are Antena 1 and Kanal D. It is owned by Central European Media Enterprises, a subsidiary of PPF Group. It used practically the same logo style from its launch in 1995 until 28 August 2017, when CME rebranded all its Romanian channels with the Pro brand and introduced a new logo scheme.
PRO TV was originally launched as Canal 31, in 1993.
|BETTER LOGO NEEDED|
On 1 December 1995, Canal 31 was replaced by PRO TV.
On December 1, 2006, Pro TV was the first Romanian channel to launch an HD feed, thereby making it one of the first HD channels in Europe. Its competitor, Antena 1 launched an HD feed only after ten years, On 28 November 2016, when most of the leading European TV channels had already gone HD.
The 2003 logo was still used as its on-screen bug until 1 December 2013, when Pro TV switched its format completely from 4:3 to 16:9.
On 1 December 2013, the logo was straightened, after Pro TV switched its format completely from 4:3 to 16:9.
In 2015, the Pro TV logo was now put inside a blue square box, and the bevels and glossy effects were removed.
On 15 January 2016, the well-known red-green-blue stripes were removed; the logo is now completely white.
Pro TV and its sister channels underwent a major rebranding on 28 August 2017. This rebrand was similar to that of Czech sister network TV Nova on 4 February 2017, as all channels were unified under the Pro brand (as was the case in the Czech Republic with the Nova brand). Acasă, Acasă Gold and Sport.ro were rebranded to Pro 2, Pro Gold and Pro X, respectively (in a similar fashion as Nova 2 and Nova Gold in the Czech Republic).
Pro TV dropped its dated-looking 22-year-old logo for the first time in its history, and it and its sister channels introduced a new logo scheme and graphics package that feature an interpunct (•). The new corporate typeface is Filson Pro, which is used by all Pro channels in their on-air graphics.
Pro TV original programming
Știrile Pro TV (Sport | Vremea) | Apropo TV | La Măruță | România, te iubesc! | Românii au Talent | iLikeIT | Las Fierbinți | Visuri la Cheie | Gașca Vorbește Lumea | Ce Spun Românii | Lecții de viață | Ferma: Orășeni vs. Săteni | Pe bune?! | Vlad | Profu' | Șef sub acoperire | Imperiul Leilor | Masked Singer Romania
|Part of PPF Group