Print Logos[]
1953-1970[]
1970-1976[]
Used in newspaper advertisements. (1974)
Station Idents[]
1953–1970[]
First ident. (Inauguration Party of Location-Future Operations), due to the birth of its second TV channel in Brazil.
Test Pattern with mascot (following the style of Rede Tupi's 1950 ident).
New year VARIG logo (1966).
1976–1982[]
1976-1979 alternate ident.
1979-1980 ident similar to SBT's ID from 1982-1984.
1982 closedown (notice the clock marking 1:27 AM, which is the usual hour on which Record used to make the closedown)
1982–1985[]
1985–1986[]
1986–1990[]
Version seen at 37th Anniversary ident (1990)
1990–1992[]
August–September 1992 ident.
1992–1995[]
1995–1999[]
1995–1998[]
February 1995-March 1996 ident.
March–December 1996 ident.
January–September 1997 ident.
September 1997-May 1998 ident.
1998–1999[]
June–September 1998 ident (Used during World Cup and 45th years anniversary).
November 1998-March 1999 ident.
2000–2002[]
Used in the New Millenium (Late December 2000-January 2001).
February–September 2001 ident.
September 2001-September 2002 ident.
2002–2005[]
The spectacle is the life, here. slogan (2003-2004).
50 years commemorative ident (2003).
50 years commemorative ident (2003, alternate).
2005–2007[]
At that time, the idents started with a landscape, and then zooms out, ending with the Record logo.
Torre de TV, second version
2007–2012[]
2007–2010[]
Day version, without wordmark
Night version, without wordmark
Alternate ident with slogan
TV Líder (Querência) ident
2010–2012[]
2012–2016[]
2015 ident with slogan (Aberta para o novo. "Open for the new.") (Day).
2015 ident with slogan (Aberta para o novo."Open for the new.") (Night).
2016–2023[]
With slogan (Reinventar é a nossa marca, "Reinvent is our brand") (2016-2020)
With slogan (Perto de você, a gente vai longe "Close to you, we go far") (2020–present)
With Você está na RecordTV (You are on RecordTV) (2018–2023)
2023-present[]
Used with white background
Used on NDTV (2023~present)