This page only shows primary logo variants.
For other related logos and images, see:
/Other /Logo variations

Contents

1953–1965 1962–1965 1965 1965–1970 1966–1974 1974–1975
1953–1965 1962–1965 1965 1965–1970 1966–1974 1974–1975
 
1975–1978 1978–1981 1981–1985 1985–1986 1986–1989 1989–1992
1975–1978 1978–1981 1981–1985 1985–1986 1986–1989 1989–1992
 
1992–1995 1995–1997 1997–1999 1999–2001 2001–2002 2002–2005
1992–1995 1995–1997 1997–1999 1999–2001 2001–2002 2002–2005
 
2005–2007 2007–2012 2012–2016 2016–present
2005–2007 2007–2012 2012–2016 2016–present


TV Record

1953–1965

Record 1953.jpg


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The first Rede Record logo is a compass with the letters T and V on it, and the name Record below it.

1962-1965

LogoRecord 72-73.svg

The logo features a square with a number 7 symbol and the name "TV Record".

1965-1975

Record 1971.svg

The logo features the name Record with a circle 7 logo (similar to ABC's own "circle 7" in the U.S.) as the "O" of the wordmark.

1965–1970

LogoRecord 65-70.svg

The 1965 logo is adjoined by an insignia resembling Rede Record's transmitter tower used at the time.

1972–1975

Record 1973-0.svg

When color broadcasts in Brazil started, the Rede Record's logo was modified, now having the RGB colors on the C, O, and R letters, representing the word cor in Portuguese, which means color.

1974–1975
Rede Record logo 1974.svg

The 1966 logo is adjoined by a tiger that was its mascot.

1975–1978

Rede Record logo 1976.svg

The logo features a sun with the name TV Record below it.

1978–1981

Rede Record logo 1979.svg

The sun is replaced with a circle that bears the number 7 inside it. With a wordmark "TV RECORD".

1981–1985

Rede Record Logo 1981.svg

The logo features the Record wordmark with a rainbow placed above it.

1985–1986

Record logo 1985.svg

The logo features a rainbow divided in half. This is the last logo to feature a rainbow.

1986–1990

Rede Record logo 1986.svg

The rainbow was discarded in 1986 in favor of an all-gold colored logo with a four-sided rhombus as its symbol.

Rede Record

1990–1992

Rederecord199092withwordmark.png

The first design of the present (in concept) logo appeared in 1989: It then featured a light blue sphere surrounded by curved RGB metal plates. When it was released, the symbol originally resembled a cyclone. At the same time, in July 16, 1989, TV Record changed its name to Rede Record, and the wordmark was changed from just "Rede Record de Televisão" to its new name, "Rede Record", which would last until 2003.

1992–1993 (primary), 1992-1995 (secondary)

Rederecord199293withwordmark.png

The symbol was given a shade of silver, the plates became tsunami waves and split into six, and the Rede Record word mark shifted to a more futuristic theme, a theme that would be used for the next two decades.

1993–1995

Rederecord199395.png


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In 1993, the waves became colorful.

1995-2002

1995–1996

Record logo 1995-removebg-preview.png


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The symbol featured the six waves simplified to 3 waves. It retained the shade of silver.

1996–1997

Rederecord199598withwordmark.png


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1997–1999; 1999-2002 (secondary)

Rederecord19982001withwordmark.png


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The symbol was shaded gold instead.

1999–2001

Rederecord19992001.png


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The logo is the same, except that the Rede Record wordmark was moved to the center of the symbol.

2001–2002

Rederecord2001 wm.png


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The logo was given a glass-like texture, this logo was short-lived as with the launch of Rede Record International the brand would receive a makeover.

Record

2002–2005; 2005-2007 (secondary)

Record 2002.png


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The waves gained a slight tweak, the sphere started to bear the texture of planet Earth (indicating their international expansion through Record Internacional, positioned on South America, their continent of origin) and the Rede Record wordmark was moved back to the bottom and was reverted back to simply appearing as "Record". Despite the name change on the logo, Rede Record remained as the network's legal name until 2016.

2005–2007

Record03.png


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On July 14, 2005, The logo featured the symbol gaining a glossy texture.

2007–2012

Record logo1-1-.png


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The symbol was given a revamp on December 2, 2007. In this logo, the gold shade on the waves was completely eliminated (allowing each wave to appear in their solid color), the globe was given a simplified texture highlighting the Earth's continents, and the Record wordmark was slightly modified.

2012–2016

Novo-rederecord.png


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The logo was given another revamp in 2012. In this logo, the globe is stuck and integrated with the waves (which were revamped into new versions of curved RGB plates, the former state of the waves when the symbol was first used) making it more "polished". As for the wordmark, it was given a minor tweak and now resembles its 1992 and 1995 predecessors, this time without the "Rede" part of the wordmark.

RecordTV

2016–present

Record logo 2016.png


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In 2016, the network renamed itself as RecordTV and launched a modified version of the logo which had the symbol rotated slightly to the right and dropped the RGB colors and the silhouette of the map of South America.


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