Record 1953 Record logo 1970 Record 1971 Record tower Record 1973-0 Record tiger Record sun
1953-1970 1970-1971 1971-1972 1972-1973 1973-1975 1975-1976 1976-1980
Record rainbow Rede Record logo 1986 Rede Record logo 1990 Rede Record logo 1992 Rede Record logo 1995 Rede Record logo 1997 Record 1999
1980-1986 1986-1990 1990-1992 1992-1995 1995-1997 1997-1999 1999-2002
Record 2002 Record03 Record logo1-1- Novamarcalogomarcarecor Novo-rederecord Record logo 2016
2002-2005 2005-2007 2007-2012 2011 (unused) 2012-2016 2016-present

TV Record


Record 1953

The first Rede Record logo is a compass with the letters T and V on it, and the name Record below it.


Record logo 1970

The logo features a square with a number 7 symbol and the name "TV Record".


Record 1971

The logo features the name Record with a circle 7 logo as the "O" of the wordmark.


Record logo 1972

The 1971 logo is adjoined by an insignia resembling Rede Record's transmitter tower used during that time.


Record 1973-0

Upon shifting to color, the Rede Record's logo was modified, now having the RGB colors on the C, O, and R letters, representing the word ''cor'', which signifficates color.


Record tiger

The 1973 logo is adjoined by a tiger that is drawn by crayons.


Record sun

The logo features a sun with the name TV Record below it.


Record rainbow

The logo features the Record word mark with a rainbow placed above it.


Rede Record logo 1986

The rainbow was discarded in 1986 in favor of an all-gold colored logo with a four-sided rhombus as its symbol.

Rede Record


Rede Record logo 1990

The first design of the present logo appeared in 1990: It then featured a light blue sphere surrounded by curved RGB metal plates. When it was released, the symbol originally resembled a cyclone. At the same time, TV Record changed its name to Rede Record, and the wordmark was changed from just "TV Record" to its new name, "Rede Record", which would last until 2003.


Rede Record logo 1992

The symbol was given a shade of silver, the plates became tsunami waves and split into six, and the Rede Record word mark shifted to a more futuristic theme, a theme that would be used for the next two decades.



Rede Record logo 1995

The symbol featured the six waves simpified to 3 waves. It retained the shade of silver.


Rede Record logo 1997

The symbol was replaced by a shade of gold.


Record 1999

The logo is just the same, except that the Rede Record word mark was moved to the center of the symbol.


Record 2002

The waves gained a slight tweak, the sphere started to bear the texture of planet Earth (indicating their international expansion thru Record Internacional, positioned on South America, their continent of origin) and the Rede Record wordmark was moved back to the bottom, and was reverted back to simply appearing as "Record". Despite the name change on the logo, Rede Record remains as the network's legal name. In March 2004, a new slogan was launched: A Caminho Da Liderança (On the way to leadership).



On November 7, 2005, The logo featured the symbol gaining a glossy texture.


Record logo1-1-

The symbol was given a revamp on December 2, 2007. In this logo, the the gold shade on the waves was completely eliminated (allowing each wave to appear in their uniform color), the globe was given a simplified texture highlighting the Earth's continents, and the Record wordmark was slightly modified.

2011 (unused)




The logo was given another revamp on February 26, 2012. In this logo, the globe is stuck and integrated with the waves (which were revamped into new versions of curved RGB plates, the former state of the waves when the symbol was first used) making it more "polished". As for the wordmark, it was given a minor tweak and now resembles its 1992 and 1995 predecessors, this time without the "Rede" part of the wordmark.

On February 5, 2015, a new slogan was launched: Aberta para o novo (Opened for the new)



Record logo 2016

In 2016, the network renamed itself as RecordTV and launched a modified version of the logo which had the symbol rotated slightly to the right and dropped the RGB colors and the silhouette of the map of South America.

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