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This page only shows primary logo variants.

Contents

Globo Logo 1965 Globo Logo 1966 Globo 1975 Logo-globo-1980 Rede Globo Logo Fim De Ano 1984 27676170267 493e9b0e1c b
1965–1966 1966–1975 1975–1980 1980–1983 1983–1986 1986–1989
 
Rede Globo 1989 Rede Globo 1991 Rede Globo 1992 Rede Globo Logo 1992 Rede Globo Logo 1996 Globo 2000 clear
1989–1991 1991-1992 1992-1994 1994–1996 1996–2000 2000–2004
 
RedeGlobo2005 Globo logotipo 2008 Rede Globo logo 2014 2 Logo-tv-globo-2015
2005–2008 2008–2014 2014–2015 2015–present

Rede Globo, or simply Globo, is a Brazilian free-to-air television network. Globo is the largest commercial TV network in Latin America and the second-largest commercial TV network of the world just behind ABC and the largest producer of telenovelas.

1965–1966

Globo Logo 1965


DESIGNER
Aloisio Magalhães
TYPOGRAPHY
Trajan Pro
USAGE
Official

Globo's first logo was a 4-pointed star based on its station in Rio de Janeiro (Channel 4). This logo was created by Aloisio Magalhães. It is based off the shape of a pinwheel.

1966–1975

Globo Logo 1966


DESIGNER
Mauro Borja Lopes
TYPOGRAPHY
Square 721 Bold Extended
USAGE
Official

This is the first logo to symbolize a globe, which the current logo still symbolizes today. It was created by Mauro Borja Lopes.

1970–1975

1970-1972

Globo 1970


DESIGNER
Mauro Borja Lopes
TYPOGRAPHY
Square 721 Bold Extended
USAGE
Official

Globo introduced an extension to their logo in 1970. The 7 rings represented the 7 original affiliates of Globo.

1972–1975

Globo Logo 1974


DESIGNER
Mauro Borja Lopes
TYPOGRAPHY
Square 721 Bold Extended
USAGE
Official

Version without the "de televisão" text.

1975–2008

Rede Globo (1976) (Print)


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

1975–1980

Globo 1975


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 1976, German/Austrian designer Hans Donner was hired to redesign Globo's symbol. The result consists of a sphere representing the Earth (hence, globo), a rounded rectangular cutout representing a television screen, and a second sphere within the "screen". This design would later be the basis for the logos that follow.

1980–1983

Logo-globo-1980


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In April 1981, the logo was given a 3D metal texture. The idents shown during the period were animated by Pacific Data Images.

1983–1986

Rede Globo Logo Fim De Ano 1984


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 1983, the globo appeared for the first time in full 3D, in the "Abre-Alas" and "Prédio" IDs.

1986–1992

1986-1989

Globo86


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

The Globo logo was given another major facelift in 1986, in which the screen has been filled with rainbow-colored gradients.

1989-1991

Rede Globo 1989


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 1989, the inner sphere no longer has a white reflection, and the metal is now darker.

1991-1992

Rede Globo 1991


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

The rainbow gradient inside the logo is now formed by triangles (which is mainstay up until 2008).

1992–2008

1992-1994

Rede Globo 1992


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

On April 8, 1992, the logo has taken an overhaul, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo, as well as the edges of the "screen" being more rounded and bent.

1994–1996

Rede Globo Logo 1992


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

1996–2000

Rede Globo Logo 1996


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 1995, the previous logo receives minor enhancements, becoming darker and earning bolder lines. The brightness is also emphasized in the new symbol.

2000–2004

Globo 2000 clear


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 2000, the previous logo receives a simplified metallic texture. It was launched on April 1, 2000, along with the "Globo Glass" series of idents, in which the logo was rendered on transparent glass, reflecting the scenery of various locations in Brazil.

2005–2008

RedeGlobo2005


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 2005, the previous logo become lighter, shinier and has its texture color "inverted" in a way.

2008–present

Rede Globo (2008) (Print)


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

2008–2014

Globo logotipo 2008


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

In 2008, the Globo logo received its biggest refresh during that time (until 2014), in time for the launch of digital television in Brazil. The "screen" in the center of the symbol was modified to 16:9 aspect ratio, and the colors are now made out of scan lines. The spheres' metallic texture have also been more simplified, looking more like chrome. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. An unused version of this logo features the 4:3 screen.

2014–present

2014–2015

Rede Globo logo 2014 2


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

On April 6, 2014, Rede Globo began using a newly redesigned version of their iconic logo, which was worked on since April 2013 and has been officially revealed three days prior to the launch. The new logo, created by Hans Donner and in-house, now drops the highly stylized metallic look in favor of a simplified gloss/gradient texture, along with a new gentle wave motion effect for the colors of the "screen".

The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the commercial broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer."

2015–present

Logo-tv-globo-2015


DESIGNER
Hans Donner
TYPOGRAPHY
Own typography
USAGE
Official

On March 15, 2015, Rede Globo modified their logo, making it more flat-shaded.

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