Changes: TV Globo

Revision as of 07:23, 18 January 2020

This page only shows primary logo variants.

For other related logos and images, see:


		1976–1985	1985–1989
1965–1966	1966–1976	1976–1985	1985–1989	1989–1991	1991-1992	1992–1996

					2015–present
1996–2000	2000–2005	2005–2008	2008–2014	2014–2015	2015–present

Rede Globo, or simply Globo, is a Brazilian free-to-air television network. Globo is the largest commercial TV network in Latin America and the second-largest commercial TV network of the world just behind ABC and the largest producer of telenovelas.

1965–1966

Globo's first logo was a 4-pointed star based on its station in Rio de Janeiro (Channel 4). This logo was created by Aloísio Magalhães. It is based in the shape of a pinwheel.

1966–1976

This is the first logo to symbolize a globe, which the current logo still symbolizes today. It was created by Borjalo.

1970–1972

BETTER LOGO NEEDED

Globo introduced a new logo in 1970. The 7 circles represented the 7 stations during that time period.

1972–1976

1976–2008

1976–1981

File:Globo logo 1975.svg

In 1976, German/Austrian designer Hans Donner was hired to redesign Globo's symbol. The result consists of a sphere representing the Earth (hence, globo), a rounded rectangular cutout representing a television screen, and a second sphere within the "screen". This design would later be the basis for the logos that follow.

1981–1983

In April 1981, the logo was given a 3D metal texture. The idents shown during the period were animated by Pacific Data Images.

1983–1985

1985–1992

1985-1989

File:Rede Globo logo 1986.svg

BETTER LOGO NEEDED

The Globo logo was given another major facelift in 1986, in which the screen has been filled with rainbow-colored gradients.

1989-1991

In 1989, the inner sphere lost a white reflection.

1991-1992

The rainbow gradient inside the logo is now formed by triangles (which is that way up until 2008).

1992–2008

1992–1996

On April 8, 1992, the logo is revised, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo.

1996–2000

In 1996, the previous logo receives minor enhancements, becoming darker and earning bolder lines. The brightness is also emphasized in the new symbol.

2000–2005

In 2000, the previous logo receives a simplified metallic texture. It was launched on April 1, 2000, along with the "Globo Glass" series of idents, in which the logo was rendered on transparent glass, reflecting the scenery of various locations in Brazil.

2005–2008

In 2005, the previous logo become lighter and has its texture color "inverted" in a way.

2008–present

2008–2014

In 2008, the Globo logo received its biggest refresh during that time (until 2014), in time for the launch of digital television in Brazil. The "screen" in the center of the symbol was modified to 16:9 aspect ratio, and the colors are now made out of scan lines. The spheres' metallic texture have also been more simplified. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. An unused version of this logo features the 4:3 screen.

2014–present

2014–2015

On April 6, 2014, Rede Globo began using a newly redesigned version of their iconic logo, which was worked on since April 2013 and has been officially revealed three days prior to the launch. The current symbol, created by Hans Donner and in-house, now drops the highly stylized metallic look in favor of a simplified gloss/gradient texture, along with a new gentle wave motion effect for the colors of the "screen".

The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the commercial broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer."

2015–present

File:Logo-tv-globo-2015.png

On March 15, 2015, Rede Globo slightly modified their logo, with the gloss effect being lighter, and the colors of the "screen" more vivid.

External links

Rede Globo (in Portuguese)
Livro da Marca Globo (Globo Brand Book) (in Portuguese)

Template:Television Networks BR

@@ Line 18: / Line 18: @@
 ==1965–1966==
 [[File:Globo Logo 1965.svg|center|200px]]
-Globo's first logo was a 4-pointed star based on it's station in Rio de Janeiro (Channel 4). This logo was created by''' Aloísio Magalhães'''. It is based in the shape of a pinwheel.
+Globo's first logo was a 4-pointed star based on its station in Rio de Janeiro (Channel 4). This logo was created by''' Aloísio Magalhães'''. It is based in the shape of a pinwheel.
 ==1966–1976==