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− | {{Primary Logos|Logo Variations|Anniversary|On-Screen Watermarks|Unused |
+ | {{Primary Logos|Logo Variations|Anniversary|Genres and Slogan|On-Screen Watermarks|Unused|Plim Plim}} |
{{ImageTOC |
{{ImageTOC |
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|Globo Logo 1965.svg|1965–1966 |
|Globo Logo 1965.svg|1965–1966 |
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|Globo Logo 1966.svg|1966–1976 |
|Globo Logo 1966.svg|1966–1976 |
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|Globo logo 1975.svg|1976–1985 |
|Globo logo 1975.svg|1976–1985 |
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− | | |
+ | |27676170267_493e9b0e1c_b.jpg|1985–1989 |
|Rede_Globo_1989.png|1989–1991 |
|Rede_Globo_1989.png|1989–1991 |
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|Rede_Globo_1991.png|1991-1992 |
|Rede_Globo_1991.png|1991-1992 |
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'''Rede Globo''', or simply '''Globo''', is a Brazilian free-to-air television network. Globo is the largest commercial TV network in Latin America and the second-largest commercial TV network of the world just behind [[ABC (United States)|ABC]] and the largest producer of telenovelas. |
'''Rede Globo''', or simply '''Globo''', is a Brazilian free-to-air television network. Globo is the largest commercial TV network in Latin America and the second-largest commercial TV network of the world just behind [[ABC (United States)|ABC]] and the largest producer of telenovelas. |
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==1965–1966== |
==1965–1966== |
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− | [[File:Globo Logo 1965.svg|center| |
+ | [[File:Globo Logo 1965.svg|center|200px]] |
− | Globo's first logo was a 4-pointed star based on |
+ | Globo's first logo was a 4-pointed star based on its station in Rio de Janeiro (Channel 4). This logo was created by''' Aloísio Magalhães'''. It is based off the shape of a pinwheel. |
==1966–1976== |
==1966–1976== |
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− | [[File:Globo Logo 1966.svg|center| |
+ | [[File:Globo Logo 1966.svg|center|200px]] |
− | This is the first logo to symbolize a globe, which the current logo still symbolizes today. It was created by |
+ | This is the first logo to symbolize a globe, which the current logo still symbolizes today. It was created by Mauro Borja Lopes. |
===1970–1972=== |
===1970–1972=== |
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− | [[File: |
+ | [[File:RedeGlobo-1970.png|center|250px]] |
{{Better logo needed}} |
{{Better logo needed}} |
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⚫ | |||
− | === |
+ | ===1972–1975=== |
[[File:Globo Logo 1974.svg|center|250px]] |
[[File:Globo Logo 1974.svg|center|250px]] |
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+ | Version without the "De Televisiao" text. |
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⚫ | |||
==1976–2008== |
==1976–2008== |
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===1983–1985=== |
===1983–1985=== |
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[[File:Rede Globo Logo Fim De Ano 1984.png|center|200px]] |
[[File:Rede Globo Logo Fim De Ano 1984.png|center|200px]] |
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+ | In 1983, the globo appeared for the first time in full 3D, in the "Abre-Alas" and "Prédio" IDs. |
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===1985–1992=== |
===1985–1992=== |
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====1985-1989==== |
====1985-1989==== |
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− | [[File:Rede Globo logo 1986.svg|center|200px]] |
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⚫ | |||
− | |||
− | {{Better logo needed|Does not represent the real logo}} |
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⚫ | |||
====1989-1991==== |
====1989-1991==== |
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[[File:Rede_Globo_1989.png|center|200px]] |
[[File:Rede_Globo_1989.png|center|200px]] |
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− | In 1989, the inner sphere |
+ | In 1989, the inner sphere no longer has a white reflection, and the metal is now darker. |
====1991-1992==== |
====1991-1992==== |
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[[File:Rede_Globo_1991.png|center|200px]] |
[[File:Rede_Globo_1991.png|center|200px]] |
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− | The rainbow gradient inside the logo is now formed by triangles (which is |
+ | The rainbow gradient inside the logo is now formed by triangles (which is mainstay up until 2008). |
===1992–2008=== |
===1992–2008=== |
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====1992–1996==== |
====1992–1996==== |
||
[[File:Rede Globo Logo 1992.png|center|200px]] |
[[File:Rede Globo Logo 1992.png|center|200px]] |
||
− | On April 8, 1992, the logo |
+ | On April 8, 1992, the logo has taken an overhaul, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo, as well as the edges of the "screen" being more rounded and bent. |
====1996–2000==== |
====1996–2000==== |
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====2005–2008==== |
====2005–2008==== |
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[[File:RedeGlobo2005.png|center|200px]] |
[[File:RedeGlobo2005.png|center|200px]] |
||
− | In 2005, the previous logo become lighter and has its texture color "inverted" in a way. |
+ | In 2005, the previous logo become lighter, shinier and has its texture color "inverted" in a way. |
==2008–present== |
==2008–present== |
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===2008–2014=== |
===2008–2014=== |
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[[File:Globo logotipo 2008.png|center|200px]] |
[[File:Globo logotipo 2008.png|center|200px]] |
||
− | In 2008, the Globo logo received its biggest refresh during that time (until 2014), in time for the launch of digital television in Brazil. The "screen" in the center of the symbol was modified to 16:9 aspect ratio, and the colors are now made out of scan lines. The spheres' metallic texture have also been more simplified. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. An [[Rede Globo/Unused|unused version of this logo]] features the 4:3 screen. |
+ | In 2008, the Globo logo received its biggest refresh during that time (until 2014), in time for the launch of digital television in Brazil. The "screen" in the center of the symbol was modified to 16:9 aspect ratio, and the colors are now made out of scan lines. The spheres' metallic texture have also been more simplified, looking more like chrome. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. An [[Rede Globo/Unused|unused version of this logo]] features the 4:3 screen. |
===2014–present=== |
===2014–present=== |
||
====2014–2015==== |
====2014–2015==== |
||
[[File:Rede Globo logo 2014 2.png|center|200px]] |
[[File:Rede Globo logo 2014 2.png|center|200px]] |
||
− | On April 6, 2014, Rede Globo began using a newly redesigned version of their iconic logo, which was worked on since April 2013 and has been officially revealed three days prior to the launch. The |
+ | On April 6, 2014, Rede Globo began using a newly redesigned version of their iconic logo, which was worked on since April 2013 and has been officially revealed three days prior to the launch. The new logo, created by Hans Donner and in-house, now drops the highly stylized metallic look in favor of a simplified gloss/gradient texture, along with a new gentle wave motion effect for the colors of the "screen". |
The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the commercial broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer." |
The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the commercial broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer." |
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====2015–present==== |
====2015–present==== |
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[[File:Logo-tv-globo-2015.png|center|200px]] |
[[File:Logo-tv-globo-2015.png|center|200px]] |
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− | On March 15, 2015, Rede Globo |
+ | On March 15, 2015, Rede Globo modified their logo, making it more flat-shaded. |
==External links== |
==External links== |
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*[https://livrodamarcaglobo.com/ Livro da Marca Globo (''Globo Brand Book'')] (in Portuguese) |
*[https://livrodamarcaglobo.com/ Livro da Marca Globo (''Globo Brand Book'')] (in Portuguese) |
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+ | {{Television Networks BR}} |
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{{Rede Globo}} |
{{Rede Globo}} |
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{{Grupo Globo}} |
{{Grupo Globo}} |
Revision as of 13:35, 17 February 2020
This page only shows primary logo variants. For other related logos and images, see:
|
1976–1985 | ||||||
1965–1966 | 1966–1976 | 1976–1985 | 1985–1989 | 1989–1991 | 1991-1992 | 1992–1996 |
2015–present | ||||||
1996–2000 | 2000–2005 | 2005–2008 | 2008–2014 | 2014–2015 | 2015–present |
Rede Globo, or simply Globo, is a Brazilian free-to-air television network. Globo is the largest commercial TV network in Latin America and the second-largest commercial TV network of the world just behind ABC and the largest producer of telenovelas.
1965–1966
Globo's first logo was a 4-pointed star based on its station in Rio de Janeiro (Channel 4). This logo was created by Aloísio Magalhães. It is based off the shape of a pinwheel.
1966–1976
This is the first logo to symbolize a globe, which the current logo still symbolizes today. It was created by Mauro Borja Lopes.
1970–1972
BETTER LOGO NEEDED |
Globo introduced an extention to their logo in 1970. The 7 rings represented the 7 original affiliates of Globo.
1972–1975
Version without the "De Televisiao" text.
1976–2008
1976–1981
In 1976, German/Austrian designer Hans Donner was hired to redesign Globo's symbol. The result consists of a sphere representing the Earth (hence, globo), a rounded rectangular cutout representing a television screen, and a second sphere within the "screen". This design would later be the basis for the logos that follow.
1981–1983
In April 1981, the logo was given a 3D metal texture. The idents shown during the period were animated by Pacific Data Images.
1983–1985
In 1983, the globo appeared for the first time in full 3D, in the "Abre-Alas" and "Prédio" IDs.
1985–1992
1985-1989
The Globo logo was given another major facelift in 1986, in which the screen has been filled with rainbow-colored gradients.
1989-1991
In 1989, the inner sphere no longer has a white reflection, and the metal is now darker.
1991-1992
The rainbow gradient inside the logo is now formed by triangles (which is mainstay up until 2008).
1992–2008
1992–1996
On April 8, 1992, the logo has taken an overhaul, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo, as well as the edges of the "screen" being more rounded and bent.
1996–2000
In 1996, the previous logo receives minor enhancements, becoming darker and earning bolder lines. The brightness is also emphasized in the new symbol.
2000–2005
In 2000, the previous logo receives a simplified metallic texture. It was launched on April 1, 2000, along with the "Globo Glass" series of idents, in which the logo was rendered on transparent glass, reflecting the scenery of various locations in Brazil.
2005–2008
In 2005, the previous logo become lighter, shinier and has its texture color "inverted" in a way.
2008–present
2008–2014
In 2008, the Globo logo received its biggest refresh during that time (until 2014), in time for the launch of digital television in Brazil. The "screen" in the center of the symbol was modified to 16:9 aspect ratio, and the colors are now made out of scan lines. The spheres' metallic texture have also been more simplified, looking more like chrome. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. An unused version of this logo features the 4:3 screen.
2014–present
2014–2015
On April 6, 2014, Rede Globo began using a newly redesigned version of their iconic logo, which was worked on since April 2013 and has been officially revealed three days prior to the launch. The new logo, created by Hans Donner and in-house, now drops the highly stylized metallic look in favor of a simplified gloss/gradient texture, along with a new gentle wave motion effect for the colors of the "screen".
The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the commercial broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer."
- Nova Marca da Globo está no Ar; Conheça e entenda como Mudanças (Portuguese)
- Televisual - Identidade: Rede Globo Rebrand 2014 (Portuguese)
- The Branding Source - Globo gets a cleaner globe
- Brand New - New Logo for Rede Globo by Hans Donner and In-house
2015–present
On March 15, 2015, Rede Globo modified their logo, making it more flat-shaded.
External links
- Rede Globo (in Portuguese)
- Livro da Marca Globo (Globo Brand Book) (in Portuguese)
Template:Television Networks BR
TV Globo
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Current programming: Defunct programming |
Globo Ventures: Fundação Roberto Marinho: Other assets:
1Joint-venture with Stone Pagamentos. |
Institutional Members ATA | ARPA | ABERT | ANATEL (Chile) | ARCHI | ASOMEDIOS | CANARA (Costa Rica) | ACTVE | AER | ASDER | NAB | Cámara de Radiodifusión de Guatemala | Cámara de la Industria de la Radio y Televisión | Unión Nicaragüense de Radiodifusores | Asociación Panameña de Radiodifusión | Asociación Paraguaya de Radiodifusión Privada | Cámara Paraguaya de Estaciones de Radio y Televisión | Sociedad Nacional de Radio y Televisión (Perú) | Asociación Nacional de Broadcasters Uruguayos | Cámara Venezolana de Televisión | Cámara Venezolana de la Industria de la Radiodifusión | Unión de Asociaciones de Radiodifusión de Centro América Television |