Early in development, Roblox was prototyped under the name GoBlocks. No logo ever existed for this phase of development.
DynaBlocks[]
2003–2004[]
Designer:
David Baszucki and Erik Cassel
Typography:
Arial Black / Regular
Launched:
2003
No info is known about this era other than that this was one of the names they were planning to use, however a mockup of the logo would be made by Roblox.
Roblox[]
2004[]
Designer:
David Baszucki and Erik Cassel
Typography:
Arial Bold / Regular
Launched:
2004
Roblox would be finalized as the name choice in February 2004 during the second half of its development. This change was made because the developers believed the name DynaBlocks would be difficult for users to remember, instead choosing a more memorable name, being Roblox. The trademark was officialized in March 2004.
2004–2005[]
Roblox would eventually change its logo to have a red border and an accent over the first 'o' to show that it is pronounced with a long vowel sound. This would be the first logo used on the website back in mid 2004.
2005–2006[]
Designer:
David Baszucki's father-in-law
Typography:
Custom
Launched:
May 23, 2005
The logo would be updated and designed by David Baszucki's father-in-law on May 23, 2005, and used on the website during the latter half of its development and beta testing from May 2005 to the official launch period of September 2006. It was also used on T-shirts from 2006 to 2008.
Roblox was officially launched in 2006, though contrary to popular belief, it did not launch with this logo. According to illustrator Mike Rayhawk, this logo was compiled in October 2006 and was intended as a mock-up for a website redesign. The Roblox team apparently loved the logo so much that it became the next official Roblox logo.[2] Even after the end of its usage, this logo was still used on Roblox avatar shirts officially made by Roblox, on the outfits of guest accounts until 2016, on the site banner until 2009, and was on the PayPalBuilders' Club website.
2007–2009 (secondary), 2009–2010 (primary)[]
Designer:
Mike Rayhawk
Typography:
Custom
Launched:
March 5, 2007
The logo's color and design were slightly modified in March 2007 to make the logo a cleaned-up vector version that they use in print and at higher resolutions. Until 2009, it was a secondary logo used for merchandising and appeared as the welcome decal in the 2008 "Happy Home in Robloxia" map.
2010–2015[]
Designer:
Unknown
Typography:
Custom
Launched:
2010
In 2010, the logo was modified again, this time sporting a new three-dimensional look. This logo was used on events and games from 2012 to 2015 and was used on sister websites until 2017.
2015–2017[]
Designer:
Unknown
Typography:
Custom
Launched:
November 2, 2015
Roblox introduced this logo on their Twitter account on November 2, 2015.[3] Before the day ended, they added this logo to the home page. This time taking on a flatter design similar to the 2006 and 2007 logos. This logo was briefly reused in 2024 during the "The Classic" event.
2017–2022[]
2017–2019 (primary), 2019–2022 (secondary)[]
Designer:
Travis Britton
Typography:
Gill Sans Ultra Bold (modified)
Launched:
January 10, 2017
On January 10, 2017, for the first time in eleven years, Roblox unveiled a completely new logo, set in a modified Gill Sans Ultra Bold typeface.[4]
The logo is reminiscent of Mike Rayhawk's brainstorm sketches from March 2006.
Roblox continued to use this logo infrequently until 2022.
2018–2019 (secondary), 2019–2022 (primary)[]
Designer:
Travis Britton
Typography:
Gill Sans Ultra Bold (modified)
Launched:
2018
In 2018, Roblox updated the website's favicon to be monochrome, and the new logo was officially adopted in early 2019.
2022–present[]
Designer:
Unknown
Typography:
Gotham (modified)
Launched:
August 26, 2022
On August 26, 2022, following a leak three days prior, Roblox revealed that they had updated their logo and that they would start rolling it out across the entire platform within the following week.[5] Like the previous logo, this design is reminiscent of Mike Rayhawk's March 2006 logo sketches.
The font of the logo was changed from Gill Sans Ultra Bold to Gotham, hence making the logo look overall less bold. Moreover, the second "O" was modified from a square to just a regular O, though the first O had the tilted square remain. The reason for this was to make the first O stand out more.
1Co-owned with Tencent. 2Developed in partnership with Rovio Entertainment. 3Developed in partnership with Spin Master. 4Developed in partnership with Electronic Beats. 5Developed in partnership with Chipotle. 6Developed in partnership with Karlie Kloss. 7Developed in partnership with The Chainsmokers. 8Developed in partnership with FIFA. 9Developed in partnership with Gucci. 10Developed in partnership with H&M Group. 11Sponsored by Hot Wheels. 12Developed in partnership with iHeartMedia and State Farm. 13Developed in partnership with NARS Cosmetics. 14Developed in partnership with the National Football League. 15Developed in partnership with Paramount. 16Developed in partnership with Philips. 17Developed in partnership with Puma. 18Developed in partnership with Ralph Lauren. 19Developed in partnership with Samsung Electronics. 20Developed in partnership with Sega. 21Developed in partnership with Spotify. 22Developed in partnership with Tim Hortons. 23Developed in partnership with Tommy Hilfiger. 24Developed in partnership with Vans. 25Developed in partnership with Walmart. 26Developed in partnership with Wimbledon. 27Co-owned with VNG Corporation.
