The channel was founded by an Argentinian media group called "Grupo Veintitrés", starting broadcasting on January 1 of 2010 under the name of "Vivra"

Vivra (2010-2012)


Vivra (2012-2015)


Rock & Pop Se Ve

On Novembre 18 of 2015, the channel was renamed to Rock & Por Se Ve, based on the radio station counterpart similar to the defunct channel "Rock & Pop TV".

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