SRG SSR

This page only shows primary logo variants. For other related logos and images, see: Other

1931–1933	1933–1940	1940–1945	1945–1951	1945–1951	1951-1960
1951–1960	1963–1985	1985–1999	1999–2011	2011–present

SRG SSR (first era)

1931–1933

BETTER LOGO NEEDED

1933–1940

BETTER LOGO NEEDED

SR

1940–1945

SRG SSR (second era)

1945–1951

1951–1960

1960–1985

1985–1999

In 1985, SRG SSR introduced one of their most well-known identities for the corporation and all their regional broadcasters, nicknamed the "Bolt".

The "Bolt" replaced all their existing logos and the 1958 "TV" symbol that year. for a wordmark, text would be placed under the symbol with the broadcaster's acronym, set in VAG Rounded. Some broadcasters would later drop this design system a few years later, other broadcasters kept it until 1999, when the symbol was confined to history.

SRG SSR idée suisse

1999–2011

The company adopted the new name SRG SSR idée suisse on 26 March 1999, meaning "Swiss idea" in French.

SRG SSR (third era)

2011–present

On 3 May 2010, SRG SSR presented a new visual identity for the entire corporation. The project included creating similar logos for the four language departments. All logos are made up of red rectangles with white letters, with the slogan "idée suisse" ceasing to be a part of the name and logo.

The newly created French division for both radio and television, Radio Télévision Suisse, had revealed its identity in late April and introduced the new identity gradually over the following months.

In January 2011, the new logo was adopted for the corporation, as well as for the Romansh department Radio e Televisiun Rumantscha and the German department Schweizer Radio und Fernsehen.