Sainsbury's Economy[]
1995–1999[]
1999–2001[]
Sainsbury's Low Price[]
2001–2006[]
Economy was scrapped in March 2001, and Low Price was launched.
Sainsbury's Basics[]
2006–2013[]
2013–2020[]
In 2019, Sainsbury's announced it was discontinuing its Basics range in favour of a number of new designed own brands. The brand started to slowly disappear from store shelves during 2020 in favour of the new designed own brands. In 2023 the brand Stamford Street Co. was phased in.
Stamford Street Co.[]
2023–present[]
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LOGO MISSING |
| Stores: Argos | Habitat | Sainsbury's (Local) Services: Bakery | Bank | Café | Energy | Online | Nectar Brands: Basics | Be Good To Yourself | by Sainsbury's | Freefrom | Home | Plant Pioneers | SO Organic | Taste The Difference | TU | Alba | Bush | Chad Valley | Cherokee | Hygena | Schreiber | Heart of House Former/defunct: Bells Stores | Sainsbury's Central | Sainsbury's Freezer Centre | Sainsbury's Fresh Kitchen | Sainsbury's Entertainment | Homebase | Home Store + More | Home Retail Group | Jacksons Stores | Sainsbury's Kids | Sainsbury's Market | Mobile by Sainsbury's | Netto | Sainsbury's Pharmacy | Sainsbury's Savacentre | Shaw's | Texas Homecare  |