Samsung was founded by Lee Byung-chul in 1938 as a trading company. Over the next three decades, the group diversified into areas including food processing, textiles, insurance, securities, and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth.
For other related logos and images, see:
The logo was used in some products.
In 1978, Samsung was brought into the United States.
Even the 1980 logo was used, the logo still used until 1993.
The Samsung logo was designed by Lippincott.
The 1993 logo was modified slightly by decreasing the kerning between the letters and the stroke thickness. This was introduced at the same time as the Imagine advertising campaign, launched on 9 June 2005.
Since 2014, Samsung Electronics has preferred to use the wordmark in favor of the oval logo in advertising and most other applications. The oval logo remains in use as the Samsung Group corporate logo, as well as many of their other subsidiaries.
Samsung Electronics (Harman International | Samsung Display) | Samsung C&T Corporation | Samsung Life Insurance | Samsung Fire & Marine Insurance | Samsung Card | Samsung Heavy Industries | Renault Samsung Motors (19.9%)1 | Cheil Worldwide | Samsung Lions
1Majority-owned by Groupe Renault.