1938–1969 | 1979–1980 | ||
1938–1969 | 1969–1979 | 1979–1993 | 1979–1980 |
1980–1993 | 1993–2005 | 2005–present | 2005–present |
1938–1969
1969–1979
1979–1993
SVG NEEDED |
1979–1980
1980–1993
SVG NEEDED |
1993–present
1993–2005
2005–present
The 1993 logo was modified slightly by decreasing the kerning between the letters and the stroke thickness. This was introduced at the same time as the Imagine advertising campaign, launched on June 9, 2005.
Since 2015, Samsung Electronics has preferred to use the wordmark in favour of the oval logo in advertising and most other applications. The oval logo remains in use as the Samsung Group corporate logo, as well as many of their other subsidiaries.
Samsung Group
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Current assets Bean Pole | Cheil Industries | Cheil Worldwide | Renault Korea Motors (19.9%)1 | Samsung Advanced Institute of Technology | Samsung Biologics (Samsung Bioepis) | Samsung C&T (America | Malaysia) | Samsung Capital | Samsung Digital Imaging | Samsung Economic Research Institute | Samsung Electro-Mechanics | Samsung Engineering (Malaysia) | Samsung Global Research | Samsung Heavy Industries | Samsung iMarketKorea | Samsung India | Samsung Medical Center | Samsung Property Insurance | Samsung Renewable Energy | Samsung Research America | Samsung Sports | Samsung Venture Investment | Samsung Welstory (Vietnam) | Toshiba Samsung Storage Technology2
Sports teams Former assets
1Majority-owned by Renault Group. |