Logopedia
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1938–1969 1969–1979 1979–1993 1979–1980
1938–1969 1969–1979 1979–1993 1979–1980
1980–1993 1993–2005 2005–present 2005–present
1980–1993 1993–2005 2005–present 2005–present

1938–1969

1969–1979

1979–1993

Samsung Group 1980-1992 02


Logopedia InfoWhite SVG NEEDED

1979–1980

Samsung 1980

1980–1993

Samsung Electronics 1980-1992 02


Logopedia InfoWhite SVG NEEDED

1993–present

1993–2005

Samsung (1993) (Wordmark)



Samsung (1993)


2005–present

Samsung Wordmark
Samsung

The 1993 logo was modified slightly by decreasing the kerning between the letters and the stroke thickness. This was introduced at the same time as the Imagine advertising campaign, launched on June 9, 2005.

Since 2015, Samsung Electronics has preferred to use the wordmark in favour of the oval logo in advertising and most other applications. The oval logo remains in use as the Samsung Group corporate logo, as well as many of their other subsidiaries.


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