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Samsung Internet@TV[]
2009–2011[]
This is primarily found in most high-end Samsung LED, LCD, Plasma TVs, and Blu-ray Disc players from 2009-2011. Internet@TV was later replaced by Samsung Smart TV in 2011.
Samsung Smart TV[]
2011–2016[]
Used on most TVs from 2011 until 2016 running on Orsay OS (now known as Samsung Legacy Platform), including some 2015 Full HD, UHD TV and SUHD TV models that uses Tizen OS.
It was used as a startup logo in most of their TVs until 2016 and appeared on its Welcome/Setup intro video from 2012–2015. The M logo was used as a "Smart Hub" button on its remote until it was replaced in later Samsung Smart TV remotes in 2016. This was also used on Samsung Smart Blu-ray Player with the same logo but without the "TV" part.
2016–2018[]
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The logo was simplified and uses the SamsungOne font.
Used in most 2016 and 2017 models running on Tizen OS only as Samsung dropped the Orsay OS platform entirely.
2017–2018[]
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The 2017 variation of previous logo has a bolder font and Samsung wordmark on top left corner of it, in line with the Samsung Galaxy logo from 2015–2018. It was also used as a startup logo on most of their Smart TVs until 2018.
2018–present[]
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The font was changed to Samsung Sharp Sans to complement with other products such as Samsung Galaxy family. "Powered by Tizen" byline text was added to widely promote its Smart TV OS.
Used in most TVs starting with 2018 models onward, thus it's also used as a startup logo, mostly appeared on Crystal UHD and entry level HD and Full HD Smart TVs as most higher end models from the QLED, OLED, Micro LED and Lifestyle TV lineup will mostly used its own logos as its startup logo.
Samsung Smart TV
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| from Samsung Electronics
Television technologies Lifestyle TV Others Operating System & Services  |
| Part of Samsung Group
Subsidiaries
Current brands
Mobile phones
Discontinued Discontinued/Defunct  |
