Sat.1 Gold is a German TV channel targeted at women over the age of 45. This demographic is referred to as Best Ager in German. It was launched on 17 January 2013. Competing broadcaster Mediengruppe RTL Deutschland launched a similar channel, RTLplus, on 4 June 2016.
Sat.1 Gold underwent a refresh on 17 January 2019, its sixth anniversary.
Free-to-air: Generalist: ProSieben (HD), Sat.1 (HD) (Sat.1/Other) and kabel eins (HD) | Women’s interest: Sixx (HD) and Sat.1 Gold (HD) | Men’s interest: ProSieben Maxx (HD) | Documentary: Kabel eins Doku (HD)
Austrian channels: Puls 4 (HD) | ATV (HD) | ATV2
International (North America)