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1995–1997 | 1997–1998 | 
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2007–2010 |
| 1994–1995 | 1995–1997 | 1997–1998 | 1998–2001 | 2001–2003 | 2003–2007 | 2007–2010 |
Sky Travel
1994–1995
On August 1994, with the help of GRFX/Novocom, Sky Travel was finally launched.
1995–1997
On 1995, GRFX/Novocom rebranded Sky Travel, along with all of Sky's channels.
1997–1998
On November 1997, Sky Travel, along with Sky's other channels launched a new look known as the "egg" look.
1998–2001
With the launch of Sky Digital on October 1, 1998, Sky Travel got a new logo, but with the 1997-1998 typography left intact, along with Sky Soap.
2001–2003
On 2001, Sky Travel launched a new logo, and launched new typography.
2003–2007
In 2003, the typography look was discontinued in favor of Sky Travel's new logo. Then, in 2007, British Sky Broadcasting announced that Sky Travel, would finally be discontinued in favor of the launch of Real Lives
Sky Real Lives
2007–2010
Sky Travel was relaunched as Sky Real Lives on November 7, 2007.
The new identity was develoepd in-house by Sky Creative.[1]
In 2010, BSkyB discontinued Sky Travel 3 years earlier, and will start to discontinue Sky Real Lives starting this year.
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