Logopedia
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1994-2000[]

Solero logo original

This is Solero's original logo which was in use from the introduction of the ice cream in the mid-90s.

2000-2003[]

Solero logo 2000

The original logo was replaced by a more "streamlined" design in 2000.

2003-2007[]

Solero logo 2003

2007-2015[]

Solero logo 2007

A more playful design was introduced in 2007.

This logo was still used on Unilever's website and some of the Heartbrand company websites.

2015-present[]

Logo-solero tcm1339-477086 1

In 2015, Solero changed its European logo, getting closer to the one already used in Latin America, both for Solero and for Fruttare. It is also used in Southeast Asia since 2017.


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