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(Page created. Details of 2012, 2015 now; 2019 later.)
Tag: Visual edit
 
(Several ident/promo videos added for 2005 graphics.)
Tag: Visual edit
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This page details the on-air graphics packages used by the Indian TV channel '''Sony Max'''. It has been split from the main [[Sony Max]] page.
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This page details the on-air graphics packages used by the Indian TV channel '''[[Sony Max (India)|Sony Max]]'''. It has been split from the main Sony Max page.
   
 
== Overview of graphics packages ==
 
== Overview of graphics packages ==
[[File:Sony Max Channel Ident History (1999–Present) - ChildishRifty7|centre|thumb|300x300px]]
 
   
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<gallery hideaddbutton="true" position="center" bordercolor="transparent" captionalign="center">
== 1999–2008 ==
 
 
Sony Max Channel Ident History (1999–Present) - ChildishRifty7
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Sony Max Updated Ident History (1999–Present)
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</gallery>
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== 1999–2010 ==
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=== 2002–2007 ===
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<gallery hideaddbutton="true" position="center" bordercolor="transparent" captionalign="center" widths="145">
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Network Package-Sony Entertainment Television Network Package|Graphics used in the early 2000s for both [[Sony Entertainment Television (India)|Sony TV]] and Sony Max.
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SET Max Ident 1|Movies ident, 2004–2007.
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SET Max Ident 2|Cricket ident 1, 2004–2007.
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SET Max Ident 3|Cricket ident 2, 2004–2007.
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</gallery><gallery hideaddbutton="true" position="center" bordercolor="transparent" captionalign="center" widths="110">
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Sony Max 2005 Sponsor Ident 1
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Sony Max 2005 Sponsor Ident 2
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Sony Max 2005 Sponsor Ident 3
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Sony Max 2005 Sponsor Ident 4
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Sony Max 2005 Tonight Promo
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</gallery>
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=== 2007–2010 ===
 
[[File:SPTI Indian channel identities, 2007|centre|thumb|300x300px]]
 
[[File:SPTI Indian channel identities, 2007|centre|thumb|300x300px]]
 
This video was created in 2007. The graphics package of Sony Max is featured along with those of [[Sony Entertainment Television (India)|SET]], [[Sony Sab]] and [[Sony Pix]], which was launched the previous year (April 2006).
 
This video was created in 2007. The graphics package of Sony Max is featured along with those of [[Sony Entertainment Television (India)|SET]], [[Sony Sab]] and [[Sony Pix]], which was launched the previous year (April 2006).
   
== 2008–2012 ==
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== 2010–2012 ==
 
<gallery hideaddbutton="true" position="center" bordercolor="transparent" captionalign="center">
 
<gallery hideaddbutton="true" position="center" bordercolor="transparent" captionalign="center">
 
Sony Max Ident (2010)|Channel ident.
 
Sony Max Ident (2010)|Channel ident.
 
Sony Max – Brand Edit|Brief graphics package.
 
Sony Max – Brand Edit|Brief graphics package.
 
Svenja Frahm Showreel 2010|Another montage of the graphics.
 
Svenja Frahm Showreel 2010|Another montage of the graphics.
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</gallery>
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<gallery position="center">
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bandicam 2020-06-21 15-52-35-959.jpg
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bandicam 2020-06-21 15-55-15-443.jpg
 
</gallery>
 
</gallery>
 
The graphics featured the Avant-Garde font that has formerly been used by many [[Sony Pictures Networks India|Sony]] channels.
 
The graphics featured the Avant-Garde font that has formerly been used by many [[Sony Pictures Networks India|Sony]] channels.
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Sony Max 2012 Sunday Housefull.png|''Sunday Housefull'' ident.
 
Sony Max 2012 Sunday Housefull.png|''Sunday Housefull'' ident.
 
Sony Max 2012 Max Premiere.png|''Max Premiere'' ident.
 
Sony Max 2012 Max Premiere.png|''Max Premiere'' ident.
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Sony Max ident 2012
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bandicam 2020-07-02 16-05-43-230.jpg|Glossy varaiant
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bandicam 2020-07-02 16-24-31-037.jpg|Glossy 2 varaiant
 
</gallery>
 
</gallery>
   
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[[File:Sony Max India Rebrand 2015|centre|thumb|300x300px]]
 
[[File:Sony Max India Rebrand 2015|centre|thumb|300x300px]]
   
A new graphics package was introduced introduced on 25 May 2015, a day after the final of that year’s [[Indian Premier League]] (like in 2012), and designed by the Argentine creative agency Plenty. It featured petal-like shapes folding and animating across blue, yellow and red backgrounds.
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A new graphics package was introduced introduced on 25 May 2015, a day after the final of that year’s [[Indian Premier League]] (like in 2012), and designed by the Argentine creative agency Plenty. It featured petal-like shapes folding and animating across blue, yellow and red backgrounds.
   
The on-screen fonts were Grumpy Black24 for headline text and Effra for body text, replacing the long-standing Gotham and Avant-Garde, though Gotham continued to be used on social media. While the SD channel used a blue, yellow and red graphics package, the HD feed, launched on Christmas 2015, used a bronze-gold graphics package.
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The on-screen fonts were Grumpy Black24 for headline text and Effra for body text, replacing the long-standing Gotham and Avant-Garde, though Gotham continued to be used on social media. While the SD channel used a blue, yellow and red graphics package, the HD feed, launched on Christmas 2015, used a bronze-gold graphics package.
   
 
'''SD channel (May 2015–July 2019):'''
 
'''SD channel (May 2015–July 2019):'''
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Sony Max 2015 Friday Superhits.jpg|''Friday Superhits'' ident.
 
Sony Max 2015 Friday Superhits.jpg|''Friday Superhits'' ident.
 
Sony Max Deewana Bana De 2015.jpg|Logo with slogan (on-screen version), 2015–2019.
 
Sony Max Deewana Bana De 2015.jpg|Logo with slogan (on-screen version), 2015–2019.
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Sony Max Channel Ident 2015
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Sony Max ident (2015–2019) with sponsors and Friday Superhits ident (20150612_205532)
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SONY MAX IDENT
 
</gallery>
 
</gallery>
   
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Sony Max HD 2015 Ident.jpg
 
Sony Max HD 2015 Ident.jpg
 
Sony Max HD 2015 Tomorrow Ident.jpg|''Tomorrow'' ident.
 
Sony Max HD 2015 Tomorrow Ident.jpg|''Tomorrow'' ident.
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Sony Max HD Television Par Pehli Baar
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Sony Max HD Television Par Pehli Baar Ident
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Sony Max HD Ident Sunday Multiplex Logo Intro
 
</gallery>
 
</gallery>
   
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== 2019–present (twentieth anniversary) ==
 
== 2019–present (twentieth anniversary) ==
Another graphics package was introduced on 20 July 2019 to celebrate the twentieth anniversary of the channel. Sony Max reverted to the yellow, tan and orange colour combination used in 2012–2015, dropping blue and red, though with a new graphics package.
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Another graphics package was introduced on 20 July 2019 to celebrate the twentieth anniversary of the channel. Sony Max reverted to the yellow, tan and orange colour combination used in 2012–2015, dropping blue and red, but with a new graphics package. Unlike with the previous few graphics packages, no design credit was given.
   
The on-screen font is now Montserrat, a widely popular font developed in Argentina, the country where many channels of [[Sony Pictures Networks India|Sony]] and rival network [[Zee Entertainment Enterprises|Zee]] had their graphics packages created.
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The key design element is a rectangular frame that rotates and casts shadows on the screen. The on-screen font is now Montserrat, a widely popular font developed in Argentina, the country where many channels of [[Sony Pictures Networks India|Sony]] and rival network [[Zee Entertainment Enterprises|Zee]] had their graphics packages created.
 
* [https://dreamdth.com/threads/sony-max-and-sony-max-hd-rebranded-now.123054 DreamDTH]
 
* [https://dreamdth.com/threads/sony-max-and-sony-max-hd-rebranded-now.123054 DreamDTH]
   
<gallery hideaddbutton="true" position="center" bordercolor="transparent" widths="250">Sony Max 20th anniversary 2019.jpg|20th anniversary logo with slogan, 2019–present.</gallery>{{Sony Pictures Networks India}}
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<gallery hideaddbutton="true" position="center" bordercolor="transparent" widths="180">
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Sony Max 20th anniversary 2019.jpg|20th anniversary logo with slogan ''20 Saal Deewangi Ke'' (20 Years of Madness).
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Sony Max Ident 2019|Ident.
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Sony Max rebrand 2019 • New ident and Smoking Kills notice
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Sony Max 20 Years Image Spot|20th anniversary promo, there being no graphics reel available.
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Sony Max HD New Intro Now - Next - Tonight
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Sony Max Idents 2019 • Coming Up Next, Blockbuster Dopahar, Sunday Housefull|Movie idents.
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Max Box Office ident on Sony Max since 2019|''Max Box Office'' ident with sponsors.
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</gallery>
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{{Sony Pictures Networks India}}
 
[[Category:Sony Pictures Networks India]]
 
[[Category:Sony Pictures Networks India]]
 
[[Category:Movie channels]]
 
[[Category:Movie channels]]
[[Category:Television channels in India]]
 
 
[[Category:Hindi-language television channels]]
 
[[Category:Hindi-language television channels]]
[[Category:Television channels in Asia]]
 
 
[[Category:International television channels]]
 
[[Category:International television channels]]
 
[[Category:Television channels in India]]
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[[Category:Other]]
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[[Category:Special logos]]

Revision as of 13:13, 21 July 2020

This page details the on-air graphics packages used by the Indian TV channel Sony Max. It has been split from the main Sony Max page.

Overview of graphics packages

1999–2010

2002–2007

2007–2010

SPTI_Indian_channel_identities,_2007

SPTI Indian channel identities, 2007

This video was created in 2007. The graphics package of Sony Max is featured along with those of SET, Sony Sab and Sony Pix, which was launched the previous year (April 2006).

2010–2012

The graphics featured the Avant-Garde font that has formerly been used by many Sony channels.

2012–2015

Sony_Max_India-Sony_Max_India_Network_Redesign

Sony Max India-Sony Max India Network Redesign

A new look was introduced on 28 May 2012, on the same day that Sony TV HD was launched, and a day after the final of that year’s Indian Premier League. This was designed by Charlie Co, a California-based agency.

The popular Gotham font was introduced as the channel’s main on-screen typeface, with Avant-Garde playing a secondary role. Gotham, like Avant-Garde, has been used by several Indian Sony channels, most recently Sony Sab in 2019.

This graphics package was reused by Sony Wah from its launch in 2016 until 2019, when it adopted the 2014–17 graphics package of Sony Max 2.

2015–2019

Sony_Max_India_Rebrand_2015

Sony Max India Rebrand 2015

A new graphics package was introduced introduced on 25 May 2015, a day after the final of that year’s Indian Premier League (like in 2012), and designed by the Argentine creative agency Plenty. It featured petal-like shapes folding and animating across blue, yellow and red backgrounds.

The on-screen fonts were Grumpy Black24 for headline text and Effra for body text, replacing the long-standing Gotham and Avant-Garde, though Gotham continued to be used on social media. While the SD channel used a blue, yellow and red graphics package, the HD feed, launched on Christmas 2015, used a bronze-gold graphics package.

SD channel (May 2015–July 2019):

HD channel (December 2015–July 2019):

2019–present (twentieth anniversary)

Another graphics package was introduced on 20 July 2019 to celebrate the twentieth anniversary of the channel. Sony Max reverted to the yellow, tan and orange colour combination used in 2012–2015, dropping blue and red, but with a new graphics package. Unlike with the previous few graphics packages, no design credit was given.

The key design element is a rectangular frame that rotates and casts shadows on the screen. The on-screen font is now Montserrat, a widely popular font developed in Argentina, the country where many channels of Sony and rival network Zee had their graphics packages created.