Sony Sports Ten 1 is an Indian sports channel owned by Sony Pictures Sports Networks, which acquired it and the other Ten Sports-branded channels from Zee in 2017. It focuses on a diverse mix of sports.
The channel was launched in 2002 as Ten Sports. It was acquired by Zee in 2006, which renamed it to Ten 1 in 2016. Zee eventually sold the Ten Sports network to Sony Pictures Networks India in March 2017.
Ten Sports[]
2002–2016 (India)[]
2002–present (Pakistan and Bangladesh)[]
An Emirati company named Taj Television launched Ten Sports on 1 April 2002, making it one of the first sports channels in India after Star Sports, ESPN and the government-owned DD Sports, which were launched in the 1990s.
Zee bought 50% of Taj Television in 2006[1][2] to complement its Zee Sports channel (later Ten Action, now Sony Ten 2); this stake was greatly increased in 2010.[3]
Zee rebranded the Ten Sports network on 29 March 2016, introducing a new slogan, Never stop. Ten Sports was renamed to Ten 1, Ten Action to Ten 2, Ten Cricket to Ten 3 and Ten HD to Ten 1 HD.
The new logo style was on the basis of that of the now-defunct Ten Golf HD, which had rebranded in October 2015 after converting from a standard-definition (SD) channel into a high-definition (HD) channel.
Sony Ten 1[]
2017–2022[]
In 2017 ZEEL sold the Ten Sports Network to Sony Pictures Networks India. All the Ten channels, along with Sony Six, rebranded on 18 July 2017 to match the logo style of fellow sports channel Sony ESPN (which closed down on 30 March 2020). Sony Ten 2 and 3 launched HD feeds on the same day. All the Sony sports channels also launched a new uniform graphics package.
HD logo.
Generic promo (channel ident) for Sony Sports
Graphics ident.
Sony Sports Ten 1[]
2022-present[]
All Sony channels rebranded on 24th October 2022 with new logos and graphics.
