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| 2010–2016 | 2016–2017 | 2017–present |
Sony Ten 3 is an Indian sports channel owned by Sony Pictures Networks India. Launched in 2010 as Ten Cricket by the Ten Sports network (then owned by ZEEL), it was renamed to Ten 3 in 2016, and then to Sony Ten 3 in 2017 after SPN acquired the Ten Sports network from ZEEL. It is a primarily Hindi-language channel, similar to competitor Star Sports 1 Hindi.
Ten Cricket
2010–2016
Ten Cricket was launched on 10 August 2010. As per its name, it focused on cricket. That role is now played by Sony Six.
Ten 3
2016–2017
Zee rebranded the Ten Sports network on 29 March 2016, introducing a new slogan, Never stop. Ten Sports was renamed to Ten 1, Ten Action to Ten 2, Ten Cricket to Ten 3 and Ten HD to Ten 1 HD. The new logo style was on the basis of that of the now-defunct Ten Golf HD, which had rebranded in October 2015 after converting from a standard-definition (SD) channel into a high-definition (HD) channel.
Sony Ten 3
2017–present
In 2017 ZEEL sold the Ten Sports Network to Sony Pictures Networks India. All the Ten channels, along with Sony Six, rebranded on 18 July 2017 to match the logo style of fellow sports channel Sony ESPN (which closed down on 30 March 2020). Sony Ten 2 and 3 launched HD feeds on the same day. All the Sony sports channels also launched a new uniform graphics package.
| Part of Sony Pictures Entertainment
pending merger with Zee Entertainment Enterprises Indian TV channels: Hindi: Entertainment: Sony TV HD, Sony Sab HD and Sony Pal | Movies: Sony Max HD (Other), Sony Max 2 (classic movies) and Sony Wah | Kids: Sony Yay Sony Pictures Sports Network: Sony Six HD | Sony Ten 1 HD, Sony Ten 2 HD, Sony Ten 3 HD (Hindi), Sony Ten 4 HD (Tamil and Telugu) International channels: SET (Asia) Video-on-demand: SonyLIV Defunct channels: Content production arm: Studio NEXT
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| Part of Essel Group and Sony Pictures Entertainment
pending merger with Sony Pictures Networks India Indian TV channels: Hindi: Entertainment: Zee TV HD, &TV HD, Zee Anmol and Big Magic | Movies: Zee Cinema HD, &pictures HD, Zee Bollywood, Zee Classic, &xplor HD, Zee Action and Zee Anmol Cinema | Music/youth: Zing | Teleshopping: EZ Mall English: Entertainment: Zee Café HD | Movies: &flix HD and &privé HD | Lifestyle: Zee Zest HD Regional languages: Upcoming channels: News channels: (Zee Media Corp.) Digital news channels: Zee Tamil News | Zee Telugu News | Zee Kannada News | Zee Malayalam News | Zee Odisha News International channels: Arab world: Zee Aflam (movies) and Zee Alwan (entertainment) | United States: Zee Smile | Canada: Zee TV Canada | Latin America and US Hispanic: Zee Mundo | Russia: Zee TV | Thailand: Zee Nung | Indonesia: Zee Bioskop | Vietnam: Zee Phim | South Africa/Subsaharan Africa: Zee World, Zee One and Zee Bollynova | Ethiopia: Zee Alem | Francophone Africa: Zee Magic Non-television businesses: Film production: Zee Studios and Zee Studios International | Music label: Zee Music Company | Theatrical production: Zee Theatre | Live events: Zee Live | Media marketing: Zee Melt | Licensing and syndication arm for international markets: Zee Global Content Sales Video-on-demand services: Defunct channels: Divested channels:  |
