Star Maa Gold is a Telugu movie channel from the Star network in India, complementing Star Maa Movies. It was originally launched as Maa Junior in 2011 (along with Maa Movies), then became Maa Gold in 2012 to complement the then-Maa TV.
A few months after the renaming to Star Maa Gold in 2017 along with the other Maa-branded channels, it was repositioned as a movie channel in March 2018, similar to Star Suvarna Plus and, later, Asianet Plus and Vijay Super.
Star Maa Gold
Maa Gold rebranded on 25 June 2017 along with Maa Movies and Maa Music; Maa Movies also launched an HD feed. Later that day, Tamil sister channel Star Vijay introduced a new logo after 16 years.
All the Maa channels changed their logos to match that of Star Maa, which had rebranded from Maa TV on 13 February 2017, and added the Star prefix to their names (though this was not reflected in the logos of the Maa channels, or Star Vijay for that matter, as it is for Star Suvarna, Star Jalsha and Star Pravah).
This is in contrast to Bangla sister channel Jalsha Movies, which is never referred to as Star Jalsha Movies.
Another new logo was introduced on 28 April 2019. It is practically identical to that of Jalsha Movies.
On 6 September 2020, during the inauguration of the fourth season of Bigg Boss Telugu (the Indian version of Big Brother), another rebrand of the Star Maa channels took place, with new logos and graphics for all the channels. The Star wordmark has been added to the logos (set in the Foco font as it has been borrowed from that in the Star Plus logo), and the word Maa is now written in Telugu, replacing the wordmark from 2008.
For Star Maa, the star symbol has also been changed (similar to Star Plus), while the otherthree channels retain their existing symbols, but with the wordmarks modified.
Notes: 1Joint venture with Tata Group. 2Sold to ABP Group. 3Sold to CJ ENM. 4Joint venture between Star and Viacom. Dissolved in 1994 with the launch of Channel V. 5Sold to China Media Capital. 6Sold to Visi Media Asia, which had owned 80% of the channel (Star formerly owned 20%). 7Rebranded from Star to Fox channels in 2017. Pending shutdown in 2021. 8Relaunched as Pinoy Box Office.
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