Star Sports is one of two main sports broadcasters in India, the other being Sony Pictures Sports Networks. It operated under the Star Sports, Star Cricket and ESPN brands before being rebranded with a single Star Sports brand in 2013.

The Star Sports network operates several television channels, five of them in high definition (including the Star Sports Select channels), as well as more in Indian regional languages (all branded as Star Sports 1).


Prime sports logo STAR Sports STAR Sports Star Sports 05 Star Sports Star Sports 2013 Star Sports 2017 Believe
1991–1996 1996–1998 1998–2001 2001–2009 2009–2013 2013–2017 2017–present

Prime Sports


Prime sports logo

Star Sports


STAR Sports


STAR Sports

STAR Sports logo (1998–2001)


Star Sports 05
STAR Sports logo (2001-2009)

Inverted version


Star Sports


Star Sports 2013

Star Sports underwent a major rebrand on 6 November 2013. The rebrand was commissioned by London-based creative agency venturethree, which had previously rebranded the Star TV network, Star Plus, Life OK and Star Jalsha. Star Cricket and ESPN were renamed to Star Sports 3 and Star Sports 4, respectively. Further, the online portal was rebranded (it has since been merged into Hotstar).

The graphics package used across all channels consists of flying shafts of colour. Nobel is the on-screen typeface. (In 2017, Fox Movies in Southeast Asia adopted this font.)


Star Sports 2017

The Star Sports network underwent a minor rebrand on 28 May 2017, as several channels were renamed. The words Star Sports are now written in a single line.

Star Sports 2017 Believe

Logo with slogan.

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