Star Utsav is a Hindi general entertainment channel, or GEC, that shows reruns of Star Plus shows. It was launched in 2004 along with Star One, another Hindi GEC (now Star Bharat), and is targeted at rural audiences.
In 2013 it was converted into a free-to-air channel, as with Zee Anmol and Colors Rishtey (and, later, Sony Pal). However, in 2019, it ceased being on terrestrial television.
A new logo was introduced on 12 January 2015 along with a new graphics package. These were created by Mumbai-based design agency Dynamite Design, which later designed the graphics for the newly-launched Star Utsav Movies in 2016. This was the first Hindi Star channel to use the Kohinoor typeface in its on-air design; flagship Hindi GEC Star Plus followed suit in 2018, and Bangla GEC Star Jalsha in 2019.
Notes: 1Sold to China Media Capital. 2Rebranded from Star to Fox channels in 2017. Now owned by Fox Networks Group. 3Formerly a joint-venture with Viacom but ended in 1994. MTV Southeast Asia later relaunched in 1995. 4Sold to Visi Media Asia, which had owned 80% of the channel (Star formerly owned 20%). 5Relaunched as Pinoy Box Office.