Star Utsav is a Hindi general entertainment channel, or GEC, that shows reruns of Star Plus shows. It was launched in 2004 along with Star One, another Hindi GEC (now Star Bharat), and is targeted at rural audiences.
In 2013 it was converted into a free-to-air channel, as with Zee Anmol and Colors Rishtey (and, later, Sony Pal). However, in 2019, it ceased being on terrestrial television.
2004–2015
2015–present
A new logo was introduced on 16 August 2015 along with a new graphics package. These were created by Mumbai-based design agency Dynamite Design, which later designed the graphics for the newly-launched Star Utsav Movies in 2016. This was the first Hindi Star channel to use the Kohinoor typeface in its on-air design; flagship Hindi GEC Star Plus followed suit in 2018, and Bangla GEC Star Jalsha in 2019.
Star Utsav was one of the last channels to abandon the old logo style of the Star network that had been in use throughout the 2000s. The final channel to do so was Tamil channel Star Vijay in 2017.
Logo with English text used in the UK from 2016 until the channel’s discontinuation there in 2018. [1][2]
Notes: 1Joint venture with Tata Group. 2Sold to ABP Group. 3Sold to CJ ENM. 4Joint venture between Star and Viacom. Dissolved in 1994 with the launch of Channel V. 5Sold to China Media Capital. 6Sold to Visi Media Asia, which had owned 80% of the channel (Star formerly owned 20%). 7Rebranded from Star to Fox channels in 2017. Now owned by Fox Networks Group. 8Relaunched as Pinoy Box Office.