Starbucks

This page only shows primary logo variants. For other related logos and images, see: Other

1971–1987, 2006, 2008	1987–1992	1992–2011	2011–present

Starbucks (first era)

1971–1987, 2006, 2008

Designer:  Terry Heckler

Typography:  Futura Heavy

Launched:  March 30, 1971

In 2006, Starbucks temporarily revived this logo with some modifications in northwestern U.S. stores for their 35th anniversary, and again in 2008 for the launch of Pike Place Roast coffee, this time nationally.

Starbucks Coffee

1987–2011

1987–1992

Designer:  Doug Fast

Typography:  Custom (based on Franklin Gothic)

Launched:  1987

1992–2011

Designer:  Doug Fast

Typography:  Custom (based on Franklin Gothic)

Launched:  1992

In 1992, the siren was zoomed in, now only showing the upper half, and the green outline was made bolder. Very few locations still use this logo.

Starbucks (second era)

2011–present

Designer:  In-house Lippincott (based on the past 2 logos)

Typography:  Unknown

Launched:  January 5, 2011 (reveal) March 2011 (official)

On January 5, 2011, Starbucks unveiled a new logo which omitted the ring altogether; the siren in the circle thus became the entire logo, and was recolored in green as well. The logo was reported to be introduced in March to celebrate the company's 40th anniversary.

The design work was done internally at Starbucks with outside help from Lippincott. This logo won first place in the 2011 Brand New Awards.

External links

• Official website