M&M's Fruit Chewies
1967-196?Starburst was introduced to the US in 1967 as M&M's Fruit Chewies.
M&M's Fruit Chewies were rebranded as 'Starburst' shortly in the late 60s.
The typeface was bolded slightly in the 1980s.
In 1997, a small tear was added to the 'S'.
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