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1957–present

SverigesRadio 1957

The original SR logo was created in 1957 by Karl-Erik Forsberg.

1998–2010

Sveriges Radio

A new identity was developed in 1998 by Fredrik Neppelberg.

2010–present

SverigesRadio 2010

In 2010, Sveriges Radio performed an image review, where they began consistently using the company's full name, avoiding the use of their acronym. Because of this, the website changed from sr.se to sverigesradio.se. A new graphic profile developed in part by Happy Forsman & Bodenfors was unveiled on the 11th May 2010.

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