TV4's online on-demand service TV4 Play was launched in 2009. Its logo was created by Ohlsonsmith.
TV4 Play underwent a rebranding in 2016, done by several Swedish agencies, such as Dallas Sthlm and Bold. The logo is set in Quattro Sans, TV4’s new corporate typeface since 2016. However, the previous logo continues to be used.
C More Entertainment (Sweden and Finland):
Former operations: (Percentages indicate stakes held before divestment.)