Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:
1992–1993 1993–1994 1994–1996 1996–2011 2011–2015 2015–present
1992–1993 1993–1994 1994–1996 1996–2011 2011–2015 2015–present

TV Azteca (abbreviated from Televisión Azteca, S.A.B. de C.V.) is the second-largest mass media network (and before 1993, it was Imevisión) in Mexico, owned by Grupo Salinas. Since its creation, its channels have been separated in twain between Azteca Uno and Azteca 7; created two more national networks afterwards: ADN 40 and A+, including three international networks outside of Mexico.

Televisión Azteca[]

1992–1993[]

Televisión Azteca (1992)
Designer:  Javier García Rivera
Typography:  Optima (modifed)
Launched:  1992 (Pre-Launch)

Before the remaining stations as part of "Imevisión" also entered the tender for the media package, Javier García Rivera designed a logo representing a stylized eagle which is still in use in a present day. Televisión Azteca was founded on August 2, 1993 by Ricardo Salinas Pliego after privatizing Imevisión.

TV Azteca (first era)[]

1993–1994[]

Televisión Azteca (1993)
Designer:  Unknown
Typography:  Helvetica Bold
Launched:  1993

When Grupo Salinas was the winner of the media package, some elements were preserved, among them the name of “Televisión Azteca”, as well as the icon of the company, but it was not until the end of 1993 when it was decided to modify it for the first time to "TV Azteca".

1994–2011[]

In the search for creating a fresher and younger image and influenced by a commercial alliance and content deal with the American company NBC, which presupposed the purchase of 10% to 20% of the company by NBC, in mid-1994 the color was colored eagle logo, taking five of the six colors of the NBC logo that had Canal Trece (XHDF), only in reverse order: Green, blue, purple, red and yellow.

1994–1996[]

Televisión Azteca (1994)
Designer:  Javier García Rivera
Typography:  Times New Roman
Launched:  Unknown

With the words Televisión Azteca and later TV Azteca, in Times New Roman typography in Black and on white background.

1996–2011[]

TV Azteca (1996)

In this year, its last modification is made after 2 years of giving color to the logo with the same eagle, the words "Televisión Azteca" are abreviated again to "TV Azteca" which is similar to the 1993 logo still retaining it's font text and color.

Azteca[]

2011–2015[]

Azteca logo
Designer:  Javier García Rivera
Typography:  Myriad Black
Launched:  March 7, 2011

On Monday, March 7, 2011, the logo was changed and the company's brand was renamed simply as "Azteca"; using the slogan We are more than television. The purple color was established as the background color, the abbreviations TV were removed, the typography was modified and the eagle logo tips were rounded.

TV Azteca (second era)[]

2015–present[]

TV Azteca (2015)
Designer:  Javier García Rivera
Typography:  Myriad Black
Launched:  July 31, 2015

Since 2015, the same eagle logo of 2011 is renamed back to "TV Azteca", retaining its color and font text.

Imevisión
TV Azteca
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