TV Bahia

1985–1990	1990–1991	1991–1995	1995–1998	1998–2025	2025–present

1985–1990

SVG NEEDED

Designer:  Unknown

Typography:  New Zelek

Launched:  1985

TV Bahia signed on for the first time in March 10, 1985 as a Rede Manchete afiliate. Its logo at that time featured a gold sphere, that in the station's first ID, was based off the Manchete's logo. The symbol was also a reference to the sun, as the station's first slogan were Nasce o sol na Bahia (Sun rises in Bahia). However in later versions of the ident, all Manchete references were removed from the logo as TV Bahia was converted into a exclusive Rede Globo afiliate, on January 23, 1987, during a long dispute with TV Aratu.

Version with channel number used in launch print ads

1990–1991

SVG NEEDED

Designer:  Unknown

Typography:  New Zelek

Launched:  1990

In 1990, with the inauguration of new stations in the interior of the state, the Grupo TV Bahia started to standardize the logos. TV Bahia adopted this logo, with slices and details that recall broadcasting waves, with its affiliates.

1991–1995

SVG NEEDED

Designer:  Globograph

Typography:  New Zelek

Launched:  1991

In 1991, the station updated the logo to a sphere divided into rings. This logo was produced by Globograph, in Rio de Janeiro, and was also adopted by the local stations of the TV Bahia group in the interior of Bahia.

1995–1998

SVG NEEDED

Designer:  Globograph

Typography:  New Zelek

Launched:  1995

This was the logo used by TV Bahia from 1995 to 1998, which was a updated version of the 1991 logo.

10th anniversary (1995).

1998–2025

SVG NEEDED

Designer:  Unknown

Typography:  Bauhaus

Launched:  July 1998

In July 1998, TV Bahia adopted a new logo, amidst the standardization of visual identification of all Rede Bahia companies, including the statewide television network and its stations. As the main station of the network, TV Bahia also uses the "Rede Bahia de Televisão" branding in programs broadcast throughout the state.

2025–present

Designer:  Commproject Brands+Business

Typography:  SUSE

Launched:  March 27, 2025

In March 2025, celebrating its 40th anniversary, the station underwent the biggest rebranding of its logo in years, developed by Commproject. Adopting minimalist elements compared to the previous logo, TV Bahia used the verb "update" in the launch campaign of the new brand, with the motto "We update you. You update us. A new brand updates our history".

Manchete primary affiliates (1985-1987)

TV Aratu ►

◄ TV Aratu

Globo secondary affiliates (since 1987)